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Table of Content
Blog Summary:
The blog aims to unveil the entire process of business mobile app development to help you proceed in the right direction. From the types and benefits of mobile apps to the steps and development costs, we have covered everything. Our guide helps you successfully handle the task of mobile app development for business.
Table of Content
Smartphone users are growing by leaps and bounds, which caught the attention of the majority of businesses. Every business of late seeks to cater to the growing number of mobile users.
And they can do it through a mobile app. Apart from letting businesses serve mobile users, these apps also generate revenue through multiple monetization models.
Therefore, business app development is always the best idea for many businesses and makes their investment successful. But now the question remains: How to make a successful app?
A business app allows you to gain a myriad of opportunities to grow by showcasing your products and services online. It enables you to find more potential clients and maximize your business’s revenues.
You can create business applications for multiple other reasons that include improving accessibility, efficiency, and customer engagement. An organization can avail of advantages like seamless communication, smooth operation, and effortless task management through a business app.
Developing custom applications allows businesses to provide more personalized services, which is necessary to improve customer loyalty. Another advantage of getting a business application is it opens up a new horizon of revenue generation, including advertisement, in-app purchases, and others.
Business applications are available in different types. Every type is available with distinct features to serve specific purposes. Let’s explore some of the common and popular business apps:
As the name suggests, productivity apps are crucial to optimize efficiency. These apps are also useful when it comes to managing multiple tasks within your organization with less complication. Productivity applications are developed with numerous tools that include spreadsheets, word processors, presentation software, and more.
Some common examples include Google Workspace, Microsoft Office Suite, Apple iWork, etc. With the use of productivity apps, businesses can edit, create, and share various documents smoothly. This enhances collaboration and workflow.
Communication apps are another popular form of business apps that ensure a smooth information exchange. They greatly facilitate smooth interaction among team members by allowing them to exchange necessary information conveniently. Be it video conferencing, instant messaging, or email clients, these apps include a range of tools.
Some of the top and most frequently used communication apps include Zoom, Slack, Gmail, etc. These apps allow remote teams to communicate and collaborate most effectively and stay informed about project development.
Collaboration applications are developed to ensure project collaboration and teamwork within an organization. These apps have a range of features that include task assignment, file sharing, project tracking, etc.
For instance, Basecamp, Trello, Asana, and others are highly popular collaboration apps that streamline project workflow, enhance team coordination, transparency, and more. It maximizes productivity and thus makes the project successful.
Project management applications serve the sole purpose of minimizing complications in project planning, implementation, and monitoring. To make these tasks easy, these apps include various features, such as progress tracking, resource allocation, task scheduling, and others.
Some examples of project management apps include Jira, Wrike, and others. These apps help organizations manage even complex projects smoothly, allocate resources, and meet project deadlines.
Customer Relationship Management (CRM) applications manage sales pipelines, customer interactions, and marketing campaigns. They can perform various tasks, such as automating sales processes, centralizing customer data, and offering personalized communication with clients.
For instance, popular CRM apps such as HubSpot CRM, Salesforce CRM, Zoho CRM, and others help businesses create powerful customer relationships by driving sales and improving customer satisfaction.
Managing finance involves a lot of hassle, and thus, it’s a time-consuming task. The credit goes to financial applications that make it convenient through budgeting, financial transactions, accounting, etc., within an organization.
Finance applications include a number of features like expense tracking, invoicing, financial reporting, and more. QuickBooks and FreshBooks are the most popular examples of financial applications. These applications can make the complete process of financial management less complicated.
Human Resources (HR) applications can simplify the process of managing human resources. Whether you wish to deal with employee hiring, onboarding, or analyzing performance, you can do everything with this application.
These applications boast various necessary features that include employee scheduling, applicant tracking, payroll management, and more.
Top examples of HR apps include Workday, BambooHR, and others. These apps include the vast capability of optimizing workforce management and improving employee engagement while ensuring their utmost satisfaction.
eCommerce applications are necessary for businesses engaged in various online retail activities. These apps can handle several things, such as order management, online sales, customer support, etc.
With an eCommerce application, businesses can find it easy to create their online presence while showing various products and services. It provides a seamless transaction and thus maximizes their overall customer reach and improves sales.
Top examples of e-commerce apps include Shopify, WooCommerce, and Magento. These apps offer extensive capabilities for optimizing online store management, enhancing customer engagement, and ensuring customer satisfaction.
Business applications not only help organizations improve their internal process but also let them engage with customers to discover higher sales opportunities and revenue generation. Apart from this, business apps are also available with some other advantages as well:
Higher efficiency is necessary for any business operation to be successful. A business application plays a vital role in this. It helps you automate repetitive tasks and reduce manual intervention. With such apps, you can speed up your business operation while minimizing errors.
Several business apps allow your team to organize tasks properly. Whether you wish to set deadlines, organize tasks, or track progress, you can do it effectively through business applications. For instance, QuickBooks is a well-known app that makes the financial process less complicated.
Another advantage of business applications is that they improve communication, which serves as the spinal cord of any organization. With the app, you can experience seamless interaction among various team professionals. These apps have several features, such as video conferencing, instant messaging, file sharing, and more.
Microsoft Teams and Slack are among the top communication apps that enable real-time collaboration regardless of geographical barriers. This makes the decision-making process convenient and less time-consuming, and it also ensures a great culture of transparency.
Collaboration is important to boost innovation and help organizations achieve their core objectives. Business applications have the great advantage of serving as a centralized platform that allows team members to collaborate effectively on projects, exchange ideas, share resources, etc.
For instance, Google Workspace is available with multiple tools, such as Sheets, Google Docs, Slides, etc., which ensure seamless collaboration in creating and editing spreadsheets, editing documents, etc.
Every business seeks to improve its productivity to earn more profit and survive in today’s competitive environment. Business apps help staff perform more even while spending less time. These apps are packed with a plethora of robust features and intuitive interfaces.
It ensures people emphasize priority-based tasks and minimize distractions. Many time management apps assist users in analyzing productivity patterns, tracking their activities, and identifying areas for improvement.
Business apps have an enormous ability to increase customer engagement, which is important for the success of any business. With them, businesses can easily engage with customers and thus offer them personalized services.
Business apps are crucial to maintaining a long-term relationship with customers. These apps propel business growth by making everything convenient, including tracking leads, interaction, and analyzing customer data, which ensures a targeted marketing campaign.
Data integrity is necessary for today’s data-driven business world. Business apps are pivotal in ensuring the centralization and accuracy of data. They allow for gathering information from disparate sources into a unified platform.
Business apps like enterprise resource planning (ERP) systems can streamline the data management process. They offer real-time insight to enable businesses to make informed decisions, make operations highly efficient, and reduce the risk of inconsistencies.
Scalability is necessary, allows businesses to adapt successfully to the changing marketing dynamics, and accommodates growth. Business apps offer a highly scalable solution that can match the growing needs of any organization, be it a small business or an established market player.
As far as cloud-based applications are concerned, these specifically provide high flexibility and scalability by letting users scale resources up or down according to demand, even without the need for significant infrastructure investment.
In today’s cut-throat competition, business needs to stay ahead of their horizon to become successful. With the help of these apps, businesses can optimize processes and gain a competitive edge, improving agility and innovation.
Leveraging the power of cutting-edge technologies such as Machine Learning (ML) and Artificial Intelligence (AI) helps businesses gain fully actionable insights, which can automate their routine tasks and deliver top products and services that can resonate with target customers.
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The process of developing a business mobile application involves various tasks such as proper planning, implementation, and also ongoing maintenance. These tasks are completed in several steps that are as follows;
Before embarking on the development process, it’s imperative to conduct thorough planning and define your core objectives for creating a mobile app. By discerning the app’s purpose and focusing on the issues it can solve, you lay the groundwork for a successful development journey.
Apart from this, you should also get details of your target customers and KPIs (Key Performance Indicators) to determine the success of your mobile application. You can organize brainstorming sessions to define functionalities, features, user experience goals, etc.
The next step of business mobile application development involves conducting thorough market research. It helps you get in-depth information regarding industry trends, competition, user preferences, etc. You can focus on those apps that are similar to your app ideas.
You can analyze it to determine its pros and cons. It’s crucial to get feedback directly from potential users through focus groups, interviews, and surveys. This helps you validate your concept properly, and based on this, you can refine your strategy.
You need to be clear about the type of your business app, whether native, hybrid, or cross-platform. To make a proper decision, you can get details of the budget, target audience, technical requirements, etc.
Make sure you are aware of the advantages and disadvantages of platforms such as iOS and Android. This will help you choose the right platform that aligns with the user demographics and business objectives.
You should create a prototype and wireframe to get a clear idea of the navigation, layout, user interface design, etc. You can focus on creating a user-friendly and intuitive experience by implementing advanced practices to craft the design of mobile applications.
You can also pay attention to many other factors, including typography, color schemes, and interactive elements. When designing a mobile app, it’s essential to maintain higher usability and consistency across multiple devices.
After finalizing the design, it’s now time for app development, which is the main step of the process. Developers do coding based on design to convert your ideas into a real app. They follow the agile method to carry out the entire app development process.
Once the coding process is completed, QA professionals test the newly developed app to identify bugs, technical errors, performance issues, usability issues, etc., and resolve them immediately.
After the app testing is completed, the development team will submit the app to the app stores. They submit iOS apps to the Apple App Store and Android apps in the Google Play Store. They prepare an attractive app store listing by including attractive screenshots, engaging descriptions, promotional videos, etc., to entice users.
Once they complete the app submission process, they finally create a strategy to launch the app that includes PR activities, marketing efforts, and several user acquisition campaigns to generate buzz and increase downloads.
This phase involves analyzing the key performance of the newly launched app. The team gets an overview of numerous things, such as user engagement, downloads, in-app purchases, user retention, etc. They use powerful data analytics tools such as Firebase, Google Analytics, and others to analyze these.
Based on this, the team optimizes the mobile app. They release updates and enhancements to boost performance, integrate several new features, fix bugs, etc. The team provides regular maintenance for necessary support to run the app smoothly.
Hiring business mobile app developers is always a tough task since you get a myriad of options to choose from. Meanwhile, you can make the task easy by keeping in mind several factors that are as follows:
Before finalizing any business app developers, you are supposed to be familiar with your app development requirements. It’s advisable to be clear about the features, functionality, target customers, platforms, budget, timelines, etc., of your application. You should have a clear knowledge of the scope of the project.
You should now search for developers who have the required skills and expertise to implement your projects successfully.
You need to consider several factors, such as expertise in UI/UX design, programming languages, backend integration experience, relevant frameworks, etc. Make sure developers are aware of advanced standards and industry practices.
You should have a fully structured evaluation process to analyze candidates most effectively. It tends to include several things, such as conducting technical interviews, reviewing portfolios, assessing problem-solving capabilities through coding challenges, checking references, etc.
You should also evaluate their previous works and their contribution to similar projects.
Cultural fit is another factor you can consider while hiring a business app developer. It’s necessary for a smooth collaboration with the value of your organization and also the work culture. You should evaluate candidates based on various factors like teamwork abilities, technical skills, willingness to adapt, communication style, and more.
Never forget to check the necessary documents before finalizing the hiring of developers. Make sure they fulfill all legalities.
Developers should be ready to sign NDAs (Non-Disclosure Agreements), which are essential to protect your intellectual assets, outline project milestones and deliverables, and clarify payment terms and clauses. To create an NDA, you can also get advice from a legal expert.
It’s always a good option to start with a small project first, as it helps you analyze the capabilities of developers. And you can decide whether they are capable of handling a big project or not. The major advantage of this is it lets you analyze their performance in a real-world scenario before you commit to a long-term engagement.
Well, the cost to develop a mobile application varies based on its type. If you plan to develop a simple application with only limited and basic features, you need to spend less and vice versa. On average, the cost of business mobile application development ranges from $10,000 to $250,000.
Several factors directly impact the development cost of mobile applications. Some of them are platforms, features, complexity, developer rates, and more. In addition, you need to consider additional expenses like app maintenance, testing, design, updates, user authentication, and creating backend systems.
The future of mobile app development is bright and promising. Thanks to several emerging technologies, such as AI, AR, and VR, which make apps personalized, immersive, and intelligent.
Integration of technologies like IoT and wearable devices improves user experience, while PWAs can blur lines between web apps and native apps.
Cross-platform development frameworks, on the other hand, are expected to continue improving the process with quick development and wider reach. Security and privacy are other important things that will remain in focus when it comes to data protection measures and encryption.
So, mobile app development is expected to grow more in the coming times.
Moon Technolabs is the most sought-after business mobile app development company. We create resonating mobile apps with robust features and functionalities. We engineer custom mobile app development to match clients’ specific needs.
Our developers build powerful solutions on both iOS and Android platforms with a dedicated group of mobile app designers, developers, QA professionals, and others. We encourage businesses from many industries to harness our expertise in mobile app development and grow.
Our business app development services always focus on functionality, user experience, scalability, etc., while developing a business app and thus ensuring its success. Regardless of the size of your business you own, we serve you with personalized mobile app development services to help your business thrive.
Let our expert team transform your ideas into powerful mobile solutions.
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No matter how compelling your business app development idea is, you will not be able to develop the best application without the proper knowledge and guidance. The above information may have solved most of your queries.
So, it’s time to find and hire the best small business mobile app development partner to do justice to your app development idea. Moon Technolabs can be your best option. We can build the same app that you seek by aligning your business objectives.
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Jayanti Katariya is the CEO of Moon Technolabs, a fast-growing IT solutions provider, with 18+ years of experience in the industry. Passionate about developing creative apps from a young age, he pursued an engineering degree to further this interest. Under his leadership, Moon Technolabs has helped numerous brands establish their online presence and he has also launched an invoicing software that assists businesses to streamline their financial operations.
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