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Top Mobile App Development Company

A recent strategic data which was released by Strategy Analytics on the Global Mobile Workforce stated that 1.87 Billion people will be involved in the same by 2022. This increase is going to account for 42.5% of the global workforce. This piece of information is vital because when it comes to a top mobile app development company the future seems equally competitive and bright as far as providing sustainable mobility solutions. When these solutions are deployed in the right manner, they would enhance employee productivity and also reduce processing costs. However, it would affect adversely if mobile enterprise solutions do not yield the desired result which would lead to inefficiency in work and performance.

Mobile application design can play a crucial role in deciding whether it would have a far-reaching effect on the customers and how effectively it is wrapped considering the process flow within the organization and maximizes functionality and performance of the app. To excel in providing the best enterprise mobility solution one should focus on the objectives and once it is clearly defined and understood, much of the importance should be carried onwards on implementing top features to cooperate and further enhance the user experience. Below-mentioned is a few of the important points to keep in mind while planning, developing and supporting your enterprise mobility solution.

Robust Data Infrastructure

When considering enterprise mobility apps then one should never underestimate the security measures needs to be taken to ensure the safe and secure usage of information and data involved. In today’s age, data is high trade commodity and losing such can result in a massive loss for a company and not to mention the harm to the brand reputation. Building a multi-level high-security platform for enterprise mobility solution will lead to trust and ensure the safety of the data.

Process Automation

Automation plays a key role in today’s business environment as every company wants to streamline its operation with minimal manual interference to save on time and cost. A number of devices are increasing day by day in the enterprise domain. The growth analysis indicates for organizations to adapt to enterprise mobility apps for enhancing automation and process for better efficiency. Hence, process automation is given much importance in enterprise mobility apps starting from the development phase.

Analytics & Connectivity

Medium & large corporations are managing a massive number of procedures, offerings, and deals with numerous users, stakeholders, etc. This generates a huge chunk of data which needs to be deal with enterprise mobility app solution having cognitive analytical capabilities to supersede the existing system with the one having better insights into an ongoing process. Hence, real-time data analysis helps a company to make an informed decision for better future prospects and growth. Also, real-time connectivity captures relevant data round-the-clock making your enterprise mobility app absolutely rely on the numbers and optimize the current process.

Engaging User Experience

The enterprise app design and a responsive user interface add a charm to the app. Focus not only on adding the trendiest features and functionalities which leads to better performance but also concentrate on making it very easier for a user to navigate within the app. This will adhere to fulfilling the company’s aim for automation. It should include features such as in-app notifications, multi-platform support, offline functionality, etc.

Event-driven Approach

Event-driven approach and architecture are the key fuelling elements for the digital business transformation. The main purpose of this methodology caters around delivering solutions which fulfill the objectives by offering rapid responses to specific campaigns. Businesses would be able to scale their operations with such opportunities to an optimum potential and provide real-time solutions for enterprise mobility solutions. It is of utmost importance for businesses to take immediate action with respect to market situations which makes enterprise mobile solution a must for any organization.

Summary:

One must consider the above points when it comes to using enterprise mobility app to suffice their business needs of enhancing employee engagement, increasing business efficiency as well as streamlining business operations. Moon Technolabs – a top mobile app development company has been helping small, medium and large businesses and corporates for the past 10 years to scale their operation and efficiency by providing cutting-edge enterprise mobility app and solutions pertaining to it.

top mobile app development company

Modern technologies have paved the way for organizations to deliver products and services at an optimum rate and efficiently. Of course, speed and efficiency are the two crucial factors and companies who have inculcated DevOps as a business methodology are the one who is climbing the growth mountain. The resultant benefit of implementing it is to drastically reduce the time to deliver products to the market and also to keep development costs in control. Due to such metrics, it is predicted by 2025, the DevOps market will be around $12.85 billion. It is also observed that DevOps leads to productive and happier employees while contrary reducing company risks, improves customer satisfaction and quicker recovery times.

Without waiting for further ado, let’s quickly dig deep into the factors leading to nurturing the power of DevOps:

1) Deciding A Right Development Methodology

The basic strategy remains the same behind DevOps is to keep shorter and more focussed work cycles which results in top-notch quality outcomes. The top mobile app development company will rely on agile development approaches like scrum or kanban to certainly empower developers to set goals, prioritize tasks and to pinpoint and work on procedural issues.

2) Adhering To CI & CD Strategies

CI i.e, Continuous Integration as the name suggests is a strategy for recurring & automatically testing against a code branch whereas, Continuous Delivery (CD) automates the process of availing the code into production after necessary testing and approval.

Usually, the code is held in a repository for safekeeping and version control. However, those repositories not only include code but also infrastructure as code which broadly automates methods of configuring and deploying infrastructure. A core advantage of infrastructure as code is that it keeps the system fresh by keeping it updated with new packages and versions.

3) Use Cloud

Using the cloud proves to be substantial for few companies as DevOps rely on cloud infrastructure allows developers to request resources. A prenotion ability of DevOps is to utilize maximum resources on the way and then detach the infrastructure for the central performance. The cloud service not necessarily has to have from any vendor but it can also be secured internal private cloud service. It has been observed that many at times, that the infrastructure does not interface well with the latest tools. Such a transition is necessary for successful DevOps adoption.

4) Practice, Adjust & Iterate

The measure of IT growth and performance certainly depend upon what sort of DevOps practices are followed by an organization for e.g, CD, version control, etc. The more time given for practice, they better they perform. Improved performance in IT means that there is a chance of improved across the entire organization with improved ROI. Moreover, these organizations are likely to advance in the race of digital transformation and invest in evolving tech such as Artificial Intelligence, Machine Learning, AR, VR, Mixed Reality, Predictive Analysis & customer experience tools, etc.

5) Keep In Mind – Cultural Change 

DevOps is more about people than technology. It is observed that companies with more satisfied team members are more efficient and productive than their counterparts. As the tech is emerging every day, it is also true that it brings chaos and disruption in the IT, management and other core areas of an organization. But in order to gain a competitive advantage, it is necessary to keep the internal team synchronized and align the mindset. To do so, a successful DevOps implementation is undoubtedly to excel.

The culture of an organization is the sole factor in the overall success of it. Best and reputable firms keep a free approach for better collaboration across departments, channels for easy flow of information, encourage to make a new mistake but not repeat the old one along with sharing responsibilities.

The above-discussed practices are the core foundation elements of DevOps and following it results in high-performance attributes for an organization. It is also utmost important to focus on job satisfaction as it involves team members to bring the best in themselves along with enhancing their skills and judgment. 

Summary:

It is utmost necessary to rely on a trustworthy and reputed mobile app and website design & development company such as Moon Technolabs. With almost 9+ years of experience in the software industry and established clients around the globe, we not only undertake your app project but also remain with you after the project for any kind of assistance. We are a trustworthy and well-known name in mobile app and website design & development services due to our skilled force of developers and designers.

Mixed Reality

Technology has come to an equivalence of a great deal in helping solve the complex human world problems. Using this technology with a collection of skills, tools, and techniques mixed with a different set of methods leads us to the aspect which is ‘Mixed Reality’.

Mixed Reality is a combination of merging both the virtual and augmented reality to a point wherein it bridges the gap and acts as a catalyst between the real and digital worlds. It is a further step enhanced Augmented Reality which is spreading its wings across many industry verticals. It provides them with cutting-edge leverage to provide at par experience to their customers while maintaining the competitive edge in the business. Large corporates and companies are now using Mixed Reality are using it for their benefits.

The critical advantage this technology gives to any business is in providing extended solutions which helps them to add value to their brand and hence assists in achieving long term business goals. Let us now see different levels of the environment:

1) Enhanced Environment:

This can be experienced using apps such as Microsoft HoloLens headset or glasses wherein your actual surrounding environment will form the central element of the experience combining with other such useful apps.

2) Blended Environment:

This environment ranges fall somewhere in between in providing augmented experience. It merges the physical surrounding of the user’s view with a few elements projected digitally. However, there won’t be any change in real-world objects.

3) Immersive Environment:

This is a one-step beyond as compared to others in providing niche experience of mixed reality.

Wherein, the headset gear elopes the physical features surrounding you and present you in a completely unrelated situation.

Mixed Reality – How far it is possible to go? Can we expect to see and count on this transformation technology?

Over the decades so far, we have adapted technology so far and deep into our lives and one such reason is due to constant improvement and experience that helped us bring enhancement into our daily lives. On the same note, Mixed Reality is going to transform the lives by revolutionizing the way we communicate in the world of technology. It has already started to create an epic value for different industry verticals and business may it be, augmented reality in real estate, travel, education, healthcare or even augmented reality in the retail segment. Mixed Reality possesses huge potential in solving business issues or can also be utilized to solve complex human world problems.

So far, from the technology industry, many software firms have been involved with research and development in such an area to merge augmented reality and virtual reality to an optimum level so as there is just a mirage left in between.

With technology evolving in every front and especially with the related to creating a value-based user experience combining augmented and virtual reality platform, whether you are a startup owner, small or an established business you’ll need to start thinking of adapting to this technology to gain added advantage. One such top mobile app development company is Moon Technolabs.

Wrapping Up:

It is utmost necessary to rely on a trustworthy and reputed mobile app and website design & development company such as Moon Technolabs. Having more than 9+ years of experience in the software industry and established clients around the globe, we not only undertake your mobile app project but also remain with you after the project for any kind of assistance. We are a trustworthy and well-known name in mobile app and website design and development services due to our skilled force of developers and designers.

top mobile app development company

Market reports have suggested that revenue generated from mobile apps are going to cross over 200 billion US dollar by 2020. We have categorically stated in this blog about how to and what are the diverse ways to market an app in 2019. To make it easy, we have listed it in the pre-launch, launch and post-launch.

The elements of pre-launch cover the period from the start until you decide to launch it. Launch phase will cover the time frame from the launch till the first few weeks and lastly, post-launch which mostly last till the life cycle of the mobile app. For the same, you can also rely on the services from a top mobile app development company.

Market An App: Pre-launch Phase

Deciding Release Date:

Projection is very important. A part of the strategy is also to make a deadline for distinct aspects of the project. Hence, you need to set a release date for your app to make sure that you work accordingly on each of the parameters.

Market Research:

You’ll need to give proper time in researching the market regarding your app and also few if possible to gauge the target audience for the same.

Competitive Analysis:

It would give you a complete picture of how your competitors are doing in the mobile app market. Through competitive analysis and the latest development via blogs, newsletter, etc. you can make sure to be updated about it.

Market An App: The Launch Phase

App Store Optimization (ASO):

To get your app in the top ranking list in the app store, you’ll need to apply the ASO strategy based on keyword density. You can make sure that the app description, headline, screenshots, videos are optimized for the target keywords.

Choosing App Category:

Avoid making mistake in selecting this, as usually you would be allowed to select more than one category. If you select the wrong the one, your users will not be able to identify and reach the target segment. To get more download, ensure that you have selected the right category.

Promote Everywhere:

The world is running on social media and its assorted channels. Make sure that you give your app the platform of social media to shower its presence everywhere. Good idea to lure users initially with offers and giveaways.

Customer Service:

By not attending to customer queries, can hugely impact your app brand. It is best to provide customers with an effective service to receive positive feedback from all direction. You need to intake all the parameters to avoid all kind of bad or negative publicity.

Market An App: The Post-Launch Phase

Take Feedbacks & Reviews:

Customer engagements are very necessary after the user has downloaded the app to ensure further downloads. Acting upon their feedback and review will not only encourage them to use your app more but also will cater a good and positive image about your app.

Mobile App A/B Testing:

When you think that your app has registered a considerable amount of downloads and registered users, you can perform A/B testing for the app. Once you have analyzed the test results, it will help you in providing the best possible experience.

Updates & Maintenance:

After doing the necessary diligence upon the review and feedbacks, try to inculcate with the suggested changes to keep your app updated with the features in demand with respect to your target audience. When applying changes and doing maintenance of your app will make your users feel that you have taken time to invest in the app and care about their valued suggestion.

Summary:

Top mobile app development company such as Moon Technolabs, is constantly involved in understanding the unexplored aspects of this technology to provide cutting-edge solutions to clients who are in a need of their own business mobile app.

With millions of apps in play store and app store, it is clear that most of the businesses are venturing in adapting to the digital-cum-tech road to attract and cater a new set of customers with their product and services. You will find majorly all kinds of businesses have developed their apps.

 

Onboarding this technological track can prove to be highly beneficial for your business. However, it very critical for companies to focus on result-oriented solutions in this advanced digital tech era through mobile apps and website. Every business app solves or at least addresses the customer’s needs in a unique or rather specific way, hence, stay true to the app’s purpose. These are various ways to add value to your business. Over the past few years, the customer’s usage of mobile phones and apps has shown drastic shape-shifting change will almost spending 5 hours a day on mobile. Other statistics suggest that a high number of users do not even launch the app after a couple of initial months and so long is the list of many other statistics.

 

Nowadays, you can hire the services of a top mobile app development company to build your pocket-friendly business app. Moreover, it is crucial for these business owners to seek whether their business requires one such app or not? Below mentioned is a few ways for you to find out if building a mobile app is necessary for your business or not?

 

  • Can your customers reach you through your website from mobile devices efficiently?
  • Do other businesses of the same industry have their apps?
  • Does your app fill a gap in the customer’s needs?
  • Is it imperative based on your business nature to retain customer to increase sales?
  • Are you planning to offer any customer loyalty program?
  • Would your business app require branding?
  • For marketing purpose, do you plan to rely on using user-generated content?
  • Will your app require to use the mobile device functionality such as camera, etc?

 

If you are a startup entrepreneur or belonging to a small or medium enterprise and have mostly answered ‘yes’ to a majority of the above-asked questions; then your business is in a need of a dedicated mobile app to scale your business customer base, network, and sales.


However, just realising is not enough as the next few steps are imperative for e.g, finding a professional mobile app development company, deciding the mobile platform for the app, understanding app development model and your role from the app company, cost, marketing, in-app purchase, before and after app deployment services, maintenance and last but not the least support from the app development company.

 

In such scenarios, we would recommend you to first do your own research about what kind of features and functionality you would want it in your app. Additionally, if you would like to understand thoroughly about the important steps to consider in app development process then click here.

 

Concluding Note:

 

Mobile app marketing is utmost necessary for today’s era for the success of the application. Since a third of our world population now owns a smartphone hence, the need for mobile marketing services which ensures that the application will be discovered by users and ever active online community. These marketing strategies are craftily advertising the application to cater to the app’s intended target audience. The core driven end result is to employ these tactics to make sure that the app gets the maximum download and used by the customers so as to generate revenue and keep the profit churning through add-on application downloads and purchases.

 

At Moon Technolabs, we ensure that our clients get the best services in terms of mobile app development & solutions. With our expert team of developers and designers, we promisingly strive to give your business unique leverage via our services so as to be competitive and grow in the global market.

Mankind, once a name synonymous with simple living has now transformed into the digital hi-tech lifestyle. Who knew that a small gadget merely fitting in the pocket will allow and empower us with the help of technology as its backbone to connect with the entire world with just a push of a button. Yes, smartphones have changed the way we live, we see, we interact, we connect and in every other possible way. More importantly, the way businesses operate has marvelously adapted in accordance with the technology and marketing strategy associated with it. Most of the people are more interested or rather much comfortable in following these online business marketing strategies not only because it is less expensive but also for the greater reason of reaching a wider audience and saves time & resources.

Let’s take an example that you have a successful operating business and have a respective mobile or web application of the same. It is important to market the app. Mobile app development is utmost necessary for today’s era for the success of the application. Since a third of our world population now owns a smartphone hence, the need for mobile marketing services which ensures that the application will be discovered by users and ever active online community. These marketing strategies are craftily advertising the application to cater the app’s intended target audience. The core driven end result is to employ these tactics to make sure that the app gets the maximum download and used by the customers so as to generate revenue and keep the profit churning through add-on application downloads and purchases.

Let’s discuss some of the best-proven methods of marketing of mobile apps:

1) Social Media

Increased usage of the social media platforms is directly proportional to the sales and in turn, accounts for business growth. Few of the social media platforms such as Facebook, Instagram, Twitter, Snapchat have few features that directly puts marketers in touch with their followers or customers. Another feather in the cap for social media platforms is that they have the facility to showcase their product or service in terms of videos which is quite effective and informative.

Through the means of your followers on social media app, you can directly connect with them and educate or inform about product and services as well as get feedback.

2) Blogs

Blogs are another one of the best marketing methods to reach to optimum people. If construed properly, blogs can be very effective in conveying your message. One needs to ensure that the content of blog has to be crisp and to the point, while also shadowing the details in the form of pictorial representation such as infographics or pictures. Remember, the goal should not only be that the readers should only read but also to share and forward to other people as well. Higher quality content must be the driven force behind your blogs. Tools such as “WordPress” and “Blogger” might come in handy. Both of them are very enigmatic blogging tools for either business or personal blogging as they have apps that allow you to easily update your blog on smartphones. Managing the user comments and regular conversation builds trust and encourages to use this method in boosting the mobile app marketing.

3) Videos

Videos are the supreme way to make your target audience understand your product and service so as to make them comfortable to make an informed decision. Videos are absolutely perfect to describe because it is the only methodology through which you can explain about your product in the minimum timeframe with the utmost accuracy of your product. As viewers can see the product operationality, appearance, features and many more functionalities, making a proper informative and detailed video could drive your sales through the roof.

Besides, one can also add a product testimonial video of a satisfied customer or consumer. Testimonial videos give assurance of quality and services and hence drives sales. The average length of a video that has proved to be effective as of 2 to 3 minutes.

If your content is video based then nothing proves more efficient than ‘YouTube’ app as it allows to upload, download and share the content fast and in a reliable fashion. All the mobile marketing apps have share option to market the content to other Android, iOS or smartphone users.

In A Nutshell:

At Moon Technolabs, we ensure that our clients get the best services in terms of mobile app development and solutions. With our expert team of developers and designers, we promisingly strive to give your business a unique leverage via our services so as to be competitive and grow in the global market.

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