Best Mobile App

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Android App Development

The year 2018 has been some sort of a saga in terms of the technology updation released. However, this won’t be the end of it as we are halfway through 2019. Here’s a look at the best android app development company trends that will drive the mobile industry in 2019. 

  1. Taking off Blockchain Technology 

Regardless of having been propelled several years back, the blockchain innovation has made a fluff in 2018. Major monetary organizations and financial specialists have received colossal rewards particularly with regards to resources. 

As indicated by Transparency Market Research, the blockchain innovation market is foreseen to hit the $20 billion imprint by 2024. This connotes the pattern is probably going to stand out as truly newsworthy in 2019 as versatile applications set to profit by the decentralized money stage. 

You ought to likewise take note of that application developers will be quick to take advantage of this chance. One of the approaches to accomplish this is by making the innovation available to more individuals and financial specialists. That is the reason you ought to be mindful to pursue this field. 

  1. Man-made brainpower and Machine Learning 

Let’s be honest, man-made brainpower is certifiably not another marvel at this time. As indicated by the International Data Corporation, it is assessed that the market for AI will be at $40 billion continuously in 2020. This demonstrates more divisions are peering 7+to have the framework coordinated together with human insight. 

Up until now, the therapeutic and assembling fields have made extraordinary steps to advance proficiency through man-made reasoning. This is on account of the high exactness and capacity to catch constant occasions. 

  1. Flood of On-request Apps 

Things will get all the more fascinating in the application world as more divisions are relied upon to present more on-request applications in 2019. Let’s be honest, there are incalculable on-request applications according to now. The principle feature under this pattern is that there will be more applications come 2019. 

At present, there are fat cats, for example, Uber and Taxify that have picked up a ton of fame on account of the on-request applications. As indicated by Appinventiv, the on-request stage had come to $106.83 million by 2017. That is not all tech investigators venture that this pattern will take off in the first years. 

  1. Joining of Wearable Apps 

In 2018, areas, for example, therapeutic offices have utilized wearable applications on an everyday premise. For example, the applications have been utilized to get the vitals including the pulse and glucose levels in patients. 

Beside the restorative field, different organizations will probably make a transition to have this enveloped. The value of the wearable applications is that they improve the style and character of individuals. This is pair in with the expansion in smartwatches in the market. 

Additionally, all things considered, there will be progressively extravagant applications presented on the smartwatches. Different organizations will anticipate having their services incorporated on the smartwatches. By the day’s end, you can stay in contact with different exercises without visiting your telephone or tablet. 

  1. Chatbots 

In 2019, chatbots will profoundly take over different correspondence perspectives in the mobile application world. Some portion of this is credited to the need the ongoing connection between the specialist co-ops and clients. Keep in mind, this innovation dodges the need human-to-human connection in different fields. 

These days, the top organizations are making benefit halfway on account of client commitment. There is the propensity of portable clients to relinquish versatile applications inevitably. That is the reason chatbots are foreseen to handle this issue. 

Additionally, firms will contend outflank each other with inventive chatbot applications. So lock in for the year before long drawing closer. 

 6. IoT (Internet of Things)

In the event that you check out significant ventures in the market, you will understand that the IoT is as of now advancing toward the activities. Things are relied upon to go a step higher in 2019 as more divisions, for example, training and online business gain by the web of things. 

The fame of this stage is encouraged by the capacity to interlink different parts of an association. Essentially, the different substances get the chance to appreciate quicker and helpful access to information inside the association. 

So, all in all, the picture is quite clear that 2019 is set to have some major highlights when it comes to android app development and hence choosing a top android app development company in invest into it is very important.

Top Mobile App Development Company

A recent strategic data which was released by Strategy Analytics on the Global Mobile Workforce stated that 1.87 Billion people will be involved in the same by 2022. This increase is going to account for 42.5% of the global workforce. This piece of information is vital because when it comes to a top mobile app development company the future seems equally competitive and bright as far as providing sustainable mobility solutions. When these solutions are deployed in the right manner, they would enhance employee productivity and also reduce processing costs. However, it would affect adversely if mobile enterprise solutions do not yield the desired result which would lead to inefficiency in work and performance.

Mobile application design can play a crucial role in deciding whether it would have a far-reaching effect on the customers and how effectively it is wrapped considering the process flow within the organization and maximizes functionality and performance of the app. To excel in providing the best enterprise mobility solution one should focus on the objectives and once it is clearly defined and understood, much of the importance should be carried onwards on implementing top features to cooperate and further enhance the user experience. Below-mentioned is a few of the important points to keep in mind while planning, developing and supporting your enterprise mobility solution.

Robust Data Infrastructure

When considering enterprise mobility apps then one should never underestimate the security measures needs to be taken to ensure the safe and secure usage of information and data involved. In today’s age, data is high trade commodity and losing such can result in a massive loss for a company and not to mention the harm to the brand reputation. Building a multi-level high-security platform for enterprise mobility solution will lead to trust and ensure the safety of the data.

Process Automation

Automation plays a key role in today’s business environment as every company wants to streamline its operation with minimal manual interference to save on time and cost. A number of devices are increasing day by day in the enterprise domain. The growth analysis indicates for organizations to adapt to enterprise mobility apps for enhancing automation and process for better efficiency. Hence, process automation is given much importance in enterprise mobility apps starting from the development phase.

Analytics & Connectivity

Medium & large corporations are managing a massive number of procedures, offerings, and deals with numerous users, stakeholders, etc. This generates a huge chunk of data which needs to be deal with enterprise mobility app solution having cognitive analytical capabilities to supersede the existing system with the one having better insights into an ongoing process. Hence, real-time data analysis helps a company to make an informed decision for better future prospects and growth. Also, real-time connectivity captures relevant data round-the-clock making your enterprise mobility app absolutely rely on the numbers and optimize the current process.

Engaging User Experience

The enterprise app design and a responsive user interface add a charm to the app. Focus not only on adding the trendiest features and functionalities which leads to better performance but also concentrate on making it very easier for a user to navigate within the app. This will adhere to fulfilling the company’s aim for automation. It should include features such as in-app notifications, multi-platform support, offline functionality, etc.

Event-driven Approach

Event-driven approach and architecture are the key fuelling elements for the digital business transformation. The main purpose of this methodology caters around delivering solutions which fulfill the objectives by offering rapid responses to specific campaigns. Businesses would be able to scale their operations with such opportunities to an optimum potential and provide real-time solutions for enterprise mobility solutions. It is of utmost importance for businesses to take immediate action with respect to market situations which makes enterprise mobile solution a must for any organization.

Summary:

One must consider the above points when it comes to using enterprise mobility app to suffice their business needs of enhancing employee engagement, increasing business efficiency as well as streamlining business operations. Moon Technolabs – a top mobile app development company has been helping small, medium and large businesses and corporates for the past 10 years to scale their operation and efficiency by providing cutting-edge enterprise mobility app and solutions pertaining to it.

Web app's

We are connected through a deep neural web of networks and though unknowingly, most our of daily livelihood activities depends on it. Even a single search on the search engine to business promoting their product and/or services on the internet or web. Starting from your online flight tickets booking to education webinar being provided…everything requires web. If your business isn’t taking the leverage of promoting its product on the web then you are missing out on grabbing a huge chunk of profit and growth for your company.

A website, web app or a mobile app is a must in today’s day and age. It is considered as a  necessary platform and means of marketing your product. Not only it adds to build up brand visibility but also brings traffic. A top mobile app development company can certainly help you out in offering a web app or mobile app as per your business requirements. Most of them even go up to the lengths of delivering a few app related strategy, app marketing strategy, pre and post app deployment services as well. Without waiting for further ado, let’s check out the reasons to have a web app for your business:

The attention span is narrowed and precise content is welcome in all the ways. Businesses are constantly looking for quicker ways to meet customer’s/client’s demands by staying updated with the current trends.

Increased Visibility:

Let’s say someone heard about your company and needs further information about your product. In this tech era, the first step of action they would take is to check your company’s name on a search engine online platform. Along with the product info, they would also want to see testimonials, reviews, credibility, etc. Almost 90% reveal that they definitely like to visit the website before actually associating with you in any way.

Primary User Engagement:

As we saw above, whenever someone would like to buy your product and/or know about other products/services, they would prefer to visit your app or website. A common platform wherein they (customers) can find information, reviews about products, catalogs, etc. Hire a skilled web app developer that can lay perfect strategy from building to app launching and even helps you with the marketing strategy.

Publicity:

Sound and positive publicity are always encouraged for businesses especially if they are newly ventured and moreover with their digital presence. Hence, a web app will publicize your company’s products and a clear UI/UX design will attract the right target audience. The more you advertise your business is ultimately going to reap the benefit to you in time.

East To Access:

The primary is concern is to allow your users to access you from anywhere, anytime. Try and see if some of the info about your products an/or services can be available to your users even if they are offline. Possibly provide them with full access to the application from all possible devices. Providing a better, engaging and smooth interface design will pave the way for them to spend more time on your app.

User-friendly:

Try not to make your app too complicated. Keeping it simple will drive more audience to your platform. Keep it creative, include necessary features pertaining to your business but also do not clog it with too many images, content or descriptive information which is not useful to a buyer. Building your business is one of the reasons web app development is increasing day by day and gaining popularity all over the world.

Wrapping Up:

It is utmost necessary to rely on a trustworthy and reputed mobile app and website design & development company such as Moon Technolabs. Having more than 9+ years of experience in the software industry and established clients around the globe, we not only undertake your virtual reality and augmented reality app project but also remain with you after the project for any kind of assistance. We are a trustworthy and well-known name in mobile app and website design & development services due to our skilled force of developers and designers.

progressive web apps

The web app is short for ‘Web Application’ and works with an internet connection due to its operational capabilities by residing in the cloud. They don’t require any installation on the hardware or device and can be directly operated by any web browser from a PC, tablet or smartphone. They store all the necessary data on the servers and can be called upon by the users whenever a function needs to be carried out.

The best part about the web apps is that majorly they can be accessed and retrieve their information from any device any time. Without further ado, let’s dig deep into salient features and drawbacks of Progressive Web Apps.

Progressive Web Apps

Progressive web apps are nothing but practical enhancements to a web app to work like a desktop or mobile app using the latest web technologies. The purpose was to provide a user with an experience closer to a native mobile app so as to minimalize the difference between a native app and PWA.

For a better understanding of the operational functionality of PWA, it is necessary to distinguish between websites accessible from a smartphone device browser and the ones accessible by downloading the app from the store. Technology has provided a user with many options such as mobile websites, responsive websites, web apps, native and hybrid apps to access data and carry out any function. In other words, progressive web apps lie somewhere between web apps and native apps. Moreover, the critical advantage of PWA’s is to install an app without the need of going through the app store.

Features & Drawbacks of PWA’s

There is some added advantage of choosing a web app over native mobile apps and hence, it is more convenient to opt for PWA’s. Let’s see some of the benefits:

Zero loading time: Progressive web apps work quite fast as compare to websites and are available instantly.

Responsive in nature: The primary concern of a top mobile app development company or mobile app developers is to offer responsive apps for all devices. Progressive web apps are responsive to devices such as mobile, desktop, laptop and tablet.

Progressive and native: As the name suggests, these apps are built with practical improvements to work on any browser. Moreover, you can send push notifications and PWA’s have access to a few mobile functions just like a native app.

Deliver app-like experience: PWA’s can be built on app shell technology so as to deliver an app-like experience.

No app store required: Users can avoid going to store to download and install while the app owing company is left out of following the app store rules and submission procedures.

Works offline and no-storage: Service workers acts as a network proxy and load the requested page by the user by accessing the content from the cache. PWA’s do not require storage space as there is no need to download them in the first place.

Though PWA’s are productive and multifunctional apps, there are certain drawbacks attached to it.

Lose app store profit: Though it is a benefit for a user not to visit the app store for any PWA as an app owner, you would marginally lose the profit from the app store traffic. There is a considerable number of user who specifically looks for apps on the app store.

Increased power consumption: Progressive web apps have a complex code and therefore consumes more battery power for its interpretation.

Limited access: PWA’s have limited access to mobile phone functions as compared to native apps and hence considered as it’s a disadvantage.

Limited compatibility with iOS: Though there are substantial user-base for Android and iOS devices, Progressive web apps aren’t compatible with the later ones. Hence, there are many iOS app development company are working on it to make it more optimized.

Benefits For Mobile App Developers:

Top mobile app developers now don’t have to rely on mastering complex languages such as Java or Swift. With a simple knowledge of HTML, CSS, etc. web app developers can easily create PWA’s. Additionally, it is cost-effective as PWA’s reduce the maintenance and app deployment in the cycle of app development. Also, these are cross-platform and therefore no need to create separate versions of the app for different platforms.

The online world has to be user-centric. Of course, as users are the end-customers who are going to use your product (we mean app here), providing smooth and friendly end-user experience is the key. With the fast-paced world, today’s generation does not have the time to entertain an application which is slow in performance and response. The ideal time for the app to load is ranged between 2 to 3 seconds and if you are getting behind than you might be dragged out of the race.

Professional top mobile app development company would understand the difference and focus on UI and UX of the mobile app. Users tend to get anxious when an app takes longer time to load or when gets stuck on just one screen. In such a scenario, it has been found that the users do not seem to be interested in returning to a slow app. The app could be slower due to many reasons. This is unacceptable especially when you have multiple tasks on hands to finish. Apps are increasingly becoming an integral part of business operation and process and also contributes to its revenue model. In today’s day and age, Application Performance Management (APM) is absolutely essential for an IT related company.

If not performed well, the application can have an adverse impact on the business. Many of these elements are interrelated, one aspect may trigger the other to function improperly. Following are the few consequences:

1) Customer Experience.

If your app is producing hindrance for the user through its UX to use it to its full potential and makes it hard for users to purchase a product or use services then without giving a second thought they will download another app who is providing better app performance better user interaction. It can definitely not look good on your brand and result in less revenue by losing customer base. Here if you lose a customer instantly, then chances are high that it is also going to impact your customer retention ratio as well.

2) Conversion Rates.

The basic purpose of the app is to keep the user engaged till checkout throughout the certain app interactivity. If the app slows down in the middle or worse gets stuck, then a disappointed user may cancel the order or sale and exit. Hence, it won’t help in conversion rates.

3) Quality and Collaboration.

For the employees to stay efficient and give 100% in their work, they’ll need to rely on proper quality service and software functionality. Anything less effective and productive is going to be an obstacle in quality as well as revenue. Furthermore, many departments do collaborate and work on a common project. Due to the lack of app performance or lag, the team might not be able to either communicate, share reports, etc due to which the work will be impacted.

4) Brand Reputation.

Your app carries the face value of your brand and reputation. If the app performs inadequately then in user’s mind it will project as the company’s inability to execute. Hence, it reflects badly on the company’s reputation. Users are also active on sharing there feedback, opinions or suggestions for the app. In such a review, bad publicity could also hamper growth.

5) Revenue.

Any business application supports its key functions via its app and things will go wrong if it goes unresponsive or slow. This will lead to a decrease in the credibility of your app and also overall revenue. On the contrary, if your app’s performance is great then it creates more leads, more conversions, and increases sales.

Summary:

To build a marvelous app for your business, you’ll need to rely on a top mobile app development company such as Moon Technolabs. Having more than 9+ years of experience in the software industry and established clients around the globe, we not only undertake your app project but also remain during and after the project for any assistance. Hence, we are a trustworthy name for mobile app and website design and development services.

Many of the cross-platform technologies have merged on the surface in the past few years. React Native have quite been captured the attention of big companies like Alibaba, Tencent, etc.

Of course, it becomes imperative for companies to choose a technology or framework for their app development for which React Native or Angular were amongst the forefront in the last couple of years. If you wish to check the best android app development framework over here.

Top mobile app development company have constantly invested time behind looking for innovative technologies that help in building mobile apps with fewer efforts or rather to say with more functionalities and easiness. The shift from the ongoing battle between react vs angular was much rather tilted towards Flutter during the Google IO developers conference.

Flutter is a revolutionary and promising technology that helps to build mobile apps faster on iOS & Android because of the Dart, a compiled programming language. Fast forward to last year’s conference, there was an announcement that the Flutter is ready for production with the Release Preview 2. Let’s dig deep into what is flutter and what does it do?

An open-source mobile app SDK, rigged with the entire package of the framework, widgets, and tools makes Flutter an absolute technology to build and deliver visually enhanced and alluring mobile apps for iOS and Android platforms. Flutter is quickly climbing steps on the table to give tough competition to React Native and Native app development. Without waiting for further ado, let’s review some of the advantages of flutter beside speedy process, reduce app production cost and attractive & seamless UI app.

Advantages of Flutter App Development:

1) Quick Code Implementation

Mobile app developers have benefitted hugely with the Flutter’s ability to accelerate the mobile app development process. It also permits to see the real-time change in the app as soon as there is a change in the code. Hence, an immediate implementation, which is also referred to as Hot reload. Now, the team can work collaboratively on a live architecture for adding features, fix bugs or perform an experiment on the app allowing you to check improvements on the spot.

2) Share Same Code

Flutter mobile app developers just need to build one codebase which can be used on both the mobile platforms. This really proved to be a boon for developers. Due to the acquired capability of having its own widgets, designs and tools meaning the same app on two different platforms and yet, if you wish them to be different – it’s possible.

3) Minimal Testing

Flutter is pro in being efficient and productive in saving time when it comes to quality assurance. Because the QA and testers have to check only one app performance, developers can write automatic tests. This ultimately leaves enough time with QA team.

4) Efficient Apps

Flutter apps are fast, efficient and reliable. It provides continuous experience to users while using an app. In other words, flutter apps are smooth and quicker, performing user-initiated actions in a seamless manner and does not allow hang or break issue in scrolling, etc.

5) Top-end Designs

Flutter easily channelizes the design making approach to create own widgets or enhance/customize the existing ones. There are many it adheres to such as Material Design widgets and Cupertino widgets.

6) Same User Interface

One of the marvelous benefits of Flutter app development is that it permits to use the same user interface on the older device versions as well. This feature comes at no extra cost for supporting older devices.

7) Perfect for MVP

Flutter is the best when you’ll need an MVP (Minimum Viable Product) of your app to show it to your investors or funding committee. It will help you develop MVP in the minimum time frame.

Concluding Note:

The future of the Flutter app development services has just started to flourish. Top mobile app development company such as Moon Technolabs, is constantly involved in understanding the unexplored aspects of this technology so as to provide cutting-edge solutions to clients who are in a need of their own business mobile app.

Mobile App Success

Businesses have seen a drastic change over the past few years with major changes happening in technology. Especially, mobility has played an intrinsic factor. The current mobile and IoT (Internet of Things) market industry have assured to connect billions of devices (phones, tablets, wearables) to the Internet. These technology advancements have perpetually offered a huge opportunity to these companies with new ways to engage and transact business-as-usual with its customers, employees, and clients across the globe.

Moreover, many top mobile app development companies offer enterprise-grade services to such businesses by providing niche services to collaborate their corporate data and services accessible across smartphones and wearables. IoT, Cloud Infrastructure, Robotics, Big Data, Data Analytics, Platform as a Service solution are among the few to boost mobile initiatives. Leading mobile app development companies in the mobile cloud era are into finding & implementing new strategies for mobile app success. Following are the few definitive approaches discussed in detail, let’s have a look at them.

 

1) Enhanceable platform for scalable development

 

It pays highly to a mobile app development company to look for the scalable platform after developing a few handfuls of apps to ease the development efforts. Keeping the focus on a few aspects such as app testing, app version control, application catalogs, performance, analytics, security and lifecycle management. Today’s most mobile platforms, however, do offer a wide acceptance of multiple front-end design methods mixed with standards-based interfaces.

 

2) Data security across devices

 

Cloud computing played a major role in deciding how the data is accessed and where they reside. Not only data should be secured in the cloud but while in transit should seamlessly & securely flow within the data center, the cloud, network and mobile devices. Companies must be able to differentiate, hold control and processing of business data over personal and corporate-owned devices.

 

3) Mobile apps to access multiple data

 

Applications must enable users to access data according to the needs otherwise it doesn’t serve the purpose. In order, to do that application are required to connect to data from various back-end systems. Top mobile app development companies can look into developing platforms which can securely access and connect this data to the respective applications and cloud account services.

 

4) Mobile apps representing a system in its own

 

Mobile apps collectively represent a whole world of the workflow system. Mobile apps need to acquire data from multifarious systems and present in an organized format for the user to complete a specified action. Irrespective of the action which could vary from as simple as sending an approval to the complex task of finding and purchasing a product. To achieve this company would require integration and sync software also known as, ‘mobile middleware’ to link data from ERP, databases and financial systems into mobile apps.

 

5) Shift focus from downloads to user experience and design

 

Of course, the primary objective of an app remains to get downloads but the underlying success can only be accounted when the mobile app is able to create user engagement. This can be achieved via constant updating and continuous improvements in the app. Moreover, the entire end-game relies on how intuitive and responsive is the mobile app user experience and design. You can hire mobile app developers to enable the apps with analytics to measure these factors throughout the application lifecycle. Using analytics tools and rigorous test to improve the performance of the app at the design and initial development phase is necessary to avoid later on issues resulting in poor reviews and diminishing the company’s reputation. A few of analytics report parameters are calculated in terms of the crash report, device type, location, etc.

 

6) Bringing feature, functionality under one-cloud roof:

 

In order to utilize the full potential of mobility, companies need to evolve into a mobile business process. Mobility truly holds the key to transform the way today’s business operations. Initially, companies needed to purchase these deployment solutions but nowadays, these are readily available so that companies can focus directly on workflows which are needed to be mobile-enabled.

Enterprises and organizations can easily access readily available cloud management solutions for app testing, mobile app development platforms, and app integration. Moreover, companies now utilize the blend of a cloud as well as on-premise software to mobile enable apps and services. Top mobile app development company can help you to build an enterprise-grade application with promising user experience and design that not only boost the performance of the app but also help to acquire increased user-base with seamless operation.

Mobile App

With the huge influx of services and new service providing players across mobile and web-based products, it is now equally important to concentrate on acquiring a new target customer base as well as maintain customer retention. There are different ways to monitor, measure and improve but in this article, we bring you the best and top strategies to increase your mobile app user retention.

Customer retention rate (CRR) can broadly be calculated based on the number of customers for a given timeframe divided by the total number of customers.

Few of the data science reports findings suggest the trends for mobile retention which we will see further in this post. Out of which, the data from Leanplum released to focus on app send vs user open time to know the best possible time to send the messages via push notifications. The detailed report can be found here. Moreover, there is also focus on the factors surrounding app engagement for Android, iOS users by offering customized content and push delivery methods.

7 Times Better Mobile User Retention

It has been noted so far that the mobile apps have an average rate of 25% of retention rate which reduces down to only 8% by the end of the first month. However, this low figure trend suggests that there is something wrong and need new implementation and strategies to tackle the mobile user retention rate for your app. More importantly, there are more non-active or dormant mobile app user and there lies the opportunity to target such an audience and convert them to app-loving loyal customers.

So how exactly you can improve customer retention rate for your mobile app?

A rejig to your mobile marketing strategy can pave the way to enhance the app engagement with your customers. The prime factor to achieve this result is via sending push notifications. Implementing this in your regular mobile marketing plan can help you grab almost 20% of app retention.

Additionally, sending a customized or personalized push notification to individual users can help to see the retention rate increased by 7 times. The best way to capture attention is the optimal time when the user is most likely to check the message. For e.g, sending health or workout notifications and tips in the morning to the user or in the evening as per their schedule. Timing is of the essence here.

Furthermore, sending relevant data and notifications also plays a major role in securing investment as well as translating the relevant data to revenue. Not only you are grabbing user’s attention with relevant data and timely feed but also creating a need for the users to stick with your mobile app services and hence, this is an utmost important way to retain users and increase their activity with the said app.

There are many mobile apps and companies who do not pay attention to user retention and focus only on building a new customer base; but in such process, they are also overlooking the profit revenue they can generate by inculcating these mobile marketing strategies.

Irrespective of the size of mobile apps or the services, every business mobile app can benefit from the push notifications and by customizing send times. Relevant messages and timely notifications can change the entire scenario for a mobile app and can contribute to generating more revenue to fulfill all ROI needs.

Summary:

Undoubtedly, the top mobile app development company can help you with app retention rate and also upscale the app engagement. Moon Technolabs, with its close to 10 years of experience can benefit your mobile app with amazing mobile marketing strategies to increase the retention rate. Hire mobile app developers team to get end-to-end mobile app design and development services at your doorstep.

There are over millions of apps in the app stores, subjects to the conclusion that businesses over worldwide have recognized the importance of mobile apps. On the contrary, it does present a rising issue among other corporates and businesses to be noticeable in this pool of mobile apps due to competition. To stay ahead in the race, it is necessary to understand what strategies and guidelines make a successful and innovative mobile enterprise applications. Moreover, we have listed a few points that can help Indian app developers to create and build an effective and innovative mobile app for enterprises.

Additionally, reports suggest that time spent on mobile has increased substantially as compared to laptops and computers. Consequently, businesses now have to derive new innovative ways to meet the end-users needs.

As the number of apps is increasing the chances of app discovery lessen and the majority of app installs are generated by the few in the top mobile apps list. An average smartphone user has around 30 apps in the mobile.

Listed below are the few ways an app developer can provide successful enterprise mobile app solution by including following things in the mobile app development:

Mobile Enterprise App

1) App’s Purpose

Every mobile app has a key purpose. Just like every product solves a problem or either performs a function to meet end-users’ need. It is imperative to make sure that your app is either new or is a upbuild as compare to your competitor.

Your app needs to solve a key problem that mobile users may be facing or if providing service than your app needs to meet consumers need. There is no point in building an app which is already provided by your competitor. Keep the focus on the main issues that your app is going to address for users. Conduct research on the key areas that identifies customers problem areas. This way you’ll have insights into your apps diversified key problems solving abilities.

2) Core Feature

Unlike, most of the other apps, do not cluster your app by offering unnecessary features. Apps which are developed with keeping the main focus on the core feature can maximize users’ satisfaction as it easily allows them to accomplish their task.

The most successful enterprise apps are the ones that complete the task in a better form or differently from the competitor’s app. Let the addition of extra features be the part of your mobile business app strategy via future updates.

3) Value Adding App

Your app should actually be adding value to your user’s experience. In other words, your app needs to deliver real value as users are always time constraint and in a hurry to finish the task at hand. This shall increase the loyalty of your app. Smartphone users usually are looking from the app to perform in various situations without any interruption. It is important to check via research whether your app is successfully delivering on the value and services you originally started with.

4) Keeping It Simple

Keeping app’s user interface simply means that your app is going to satisfy user’s need and enhance user experience. Users require efficiency and thus, make your app easy to use otherwise users often don’t think twice before deleting an app that is hard to use. Make the core action of your app easy and simple.

Simple navigation will allow a user to get quickly done with the said task and hence will result in app success. Your app should try to answer the following questions based on design guidelines.

  • Is your app a problem solver?
  • Is the design flow of the app intuitive?
  • Can the app be used without any help guide?
  • Are the features relevant and will be put to use?
  • Are these additional features making your app more easy or complex to use?

5) Decide OS

As we all aware that the major two operating system that is heavily dominating are iOS and Android. In order for your mobile enterprise app to be successful, the effective way is to implement a cross-platform app development framework. This can help in getting your app ready sooner while reducing the time and costs by avoiding to have an app developed on separate platforms.

6) Function Offline

Majority of the apps works only with an internet connection. Though the internet is frequently accessible everywhere, it would still boost a positive approach if your app works offline or at least provide a few basic features and functionality to work offline.

7) Performance statistics

Performance data is a key factor in determining the mobile app success. Your app’s poor performance could cost you in a number of downloads and in-turn in revenue. Moreover, once the user will uninstall an app, it is highly unlikely for them to come back again and use your app. Thus, it is utmost important for your app to consistently function well and give high performance to enhance user experience. Your mobile app development team should constantly work on solving bugs, errors, and crashes to improve on app performance.

8) App Testing

The more that is being given to this area, will lead to more satisfied customers. Testing of the app should be done rigorously to make sure that the app is working the way you intended. You need to make sure that your app has gone through several testing and re-testing modes before your app is finally ready to deploy.

9) Float It Free

Let your app be downloaded for free as users do not like to pay for the app beforehand and also it takes away their opportunity to test your app. The free app doesn’t guarantee success though it will give your app an initial push of download and trial. If your users enjoy your app in all the ways, then they should be ready to pay for any in-app purchases that you may offer in the later stage.

10) Marketing Strategy

For any product to do well in the market, you definitely need a marketing plan in place. Do not wait until the app is developed and ready to be deployed. A well-planned marketing strategy will help you get more installs by targeting a relevant audience.

A successful mobile enterprise apps marketing plan is well defined in advance. Usually, a marketing plan is categorized into pre-launch, launch and post-launch phases. One also has to ensure to take different mediums to the market app such as via app store optimization (ASO), etc.

11) App Personalization

Users like when the app intuitively presents and increase user experience with personalized choices. Personalization helps in creating unique app experiences for a particular customer based on the usage, preference, and location. Overall, app personalization helps to bring customer engagement with the brand and ultimately showing loyalty for the app. Gathering these insights from user history and profile information allows to craft a niche experience for your app users by delivering personalized content to the users.

12) Continue Engagement Process

Once the mobile app is launched with a proper marketing strategy, it is also equally important to keep your customers in continued engagement with your brand. Build your user engagement practices on techniques such as push notifications, email or in-app messaging.

Consumers want business to understand their needs and customize and build their experience around it. Through many app analytics tools available, you can pinpoint to specify the content that user is most engaging and then use it to further enhance engagement with the users.

13) Take Feedback

To and fro communication channel is mandatory as a part of in-app communication strategy. Customer service to not only send one-way communication but to also receive ratings, review, and feedback from users will improve the user experience. Implementing all those and working on negative user experience will ultimately boost app retention.

14) Use In-app Analytics

Using these analytics tools will only help you to understand user behavior. Further, this data can be used to measure the success of your app, provide data insights and a weak area of the app to improve on. There are many other things such as downloads, retentions, engagement ratio and much other important analytics can be drawn from using in-app analytics tools.

15) Regular Updates

A top mobile app development company needs to ensure to get adapted to users needs may it be by learning, measuring and quickly following to users’ needs. Moreover, to bring upon such changes in the app can be done with regular updates in the app. For successful enterprise mobile app, mobile app development companies need to keep updating the app with ongoing development. Also, need to make sure to work on app updates, bug fixes and overall performance to keep users bounded with the app.

App Development Company

The increased take towards mobile has accelerated the push for companies and businesses to cater their clients and customers through enterprise apps. Gone are the days when mobile apps were considered as the secondary source to increase sales, grow customer base, etc. Nowadays, every business venture is taking up the opportunity from a very early stage to provide service via mobile apps and hence, makes it necessary for them to begin the app development journey.

Mobile apps have become a mandatory requirement for most of the businesses. There is a huge shift in the usage of mobile apps from desktop sites and computers. Figures suggest that not only there is an increase in the time spent on mobile apps but also more and more businesses are looking for the best mobile app development company to build their apps.

Additionally, you’ll have to look for an app development company that understand the nature of your business and services so as to provide you with an enterprise-grade mobile application which is rich in features, functionalities and user-friendly. Following are the key factors to consider when searching for a professional & trustworthy software development company & team for your project. Let’s have a look:

1) Portfolio

It is imperative for you to check the portfolio of the company to ensure their expertise, skills, SLA and project delivery timeline. Try to check their apps in the same industry sector such as yours to get a closer look at the feel and functionalities of the developed apps. Be cautious of the companies who do not have proven track record of building apps or apps in the app store and portfolio.

Is the mobile app development company taking active participation in the discussion and also providing valuable inputs with regards to your project? Do they keep communication and development channel clear while the project is ongoing? Are they able to add creative and uniqueness to your app? This is an important factor in deciding the app development company for your project.

2) Expertise

Expert mobile app development companies enable their clients’ app feature and functionalities requirements into an actual working prototype. From time to time, they also suggest an additional feature with suitable frameworks that can be implemented. It is also vital to see that the software can be integrated with other systems and workflows.

3) App Development Cost

Do not let the price be the deciding factor as going with the low-quality app development will not reap you enough benefits in generating revenue nor will withstand against the other better quality apps. It is crucial to have a clear and flexible budget for your project. A recent survey by Clutch reveals that an app development cost could vary from $30,000 to $700,000 which principally tells you how important is the pricing factor while choosing an app development company. There is some business who would rather prefer an app development platform than to opt for full custom development as it will be costlier.

It is essential that before giving the contract to develop an app, one must understand and agree with all the payment terms and methods offered by the software development company. Some companies also offer to hire your own selected team of app developers to work on your project.

4) Platform

It will of great significance to decide from the beginning about the platform you want to develop your app for i.e, native or hybrid app development. You could specifically base your app platform for major operating system i.e, iOS or Android or one can even ask the app development company to build a cross-platform app. The fundamentals to keep in mind is to choose a company that can accommodate your requests and has a deep working knowledge of these platforms and adheres to the app development guidelines.

5) Involvement

Nobody knows your project as you do, hence, it is of utmost importance that your involvement in the project is substantial. Make sure that the company takes enough input and feedback for the app development and presents you with the wireframes and prototypes of the same. Understand the project clarity from the company about the number of iterations, therefore your involvement is crucial for app development.

6) Communication

Effective communication between clients and app developers is the key driving point in the success of a project. Regarding the communication, you will need to ask the company about the ways they keep the communication and collaboration with the clients. Also, the frequency of updating or providing the progress of project development. Is the company following the agile methodology? What are the project tracking tools they use? Which are the project management tools they implement? A Dedicated project manager should be able to provide clients with updates via such collaboration tools and ensure that the project is on-time.

7) Timeline

An app development company needs to establish a project timeline and needs to make sure to adhere to it. As most of the app development companies are working on multiple projects at a given time hence, it is important for lasting relationships and to maintain reputation, they should deliver the project on time. One way to ensure that is by allocating skilled, experienced and dedicated team for the project.

8) Design

Two deciding factors of any mobile application are its coding and design. The company you choose has to be well adept with the functional design aspect of the app while keeping user interface and user experience in mind. What are the design principles induced in the app development? Few mobile app development companies even provide with the design mockup and prototype during the proposal phase. This state should allow you with the opportunity

9) Release

It is pertinent to know the app submission guidelines and the policy of the company. Professional mobile app development company will either guide you or walk you through the process or even submit the app for you. A trusted app development company stays with their clients throughout the app development cycle, unlike many other companies who leave once the initial development is completed.

10) Maintenance

Once the app is released, from time to time, you’ll have to release updates, fix errors and bugs or even might need to add more trending features and/or functionalities. Thus, it is in the best interest to understand the policy of app maintenance and support. You can check whether the app maintenance fee is charged on an hourly or monthly basis for the continued support.

Conclusion:

You’ll have plenty of options available for app development in the mobile market. Hence, it is extremely important to do a thorough research about the company you plan to do business and give your project. To build an enterprise-grade app, you’ll need to find a top mobile app development company that has technical expertise, good communication skills, proven track record, energetic team to help you build a successful mobile app. At Moon Technolabs, we understand your need for a successful mobile app and so we implement design and development strategies to build an app just like you want.

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