Last Updated: 28 Dec 2021 | 8 min read | Category: Mobile App Development |
Before you consider using the low-code app development strategy, you have to learn what it’s about and whether it’ll be of use to your customers, clients, and users or not.
Mobile app development platforms facilitating low-code development are gaining popularity among business owners attempting to enhance customer experience, as well as business transactions.
Low-code platforms for mobile app development are also increasing day by day because many citizen developers are getting involved in building targeted apps without resorting to conventional methods.
There isn’t anything new about these things, either. According to researchers, the market of low-code app development will increase to $27 billion next year.
So, what’s the reason behind this sudden rise of low-code platforms? Should you also ask your top-rated mobile app development company to use such a platform to create your business application?
This topic aims to find the answers to these questions and help you understand when to use low-code platforms and when to avoid them.
The first and also the most noteworthy reason for using low-code platforms is that they’re easy to work with. Low-code platforms boast of possessing an environment where developers can simply drag and drop features to create an application. It adds to the intuitiveness of these platforms.
Also, a developer, regardless of his/her experience and expertise, can build an app using low-code platforms. Back in 2019, only 37% of all developers were planning or using low-code platforms. By mid-2020, this value increased to 50%.
The specialties of low-code development platforms include increasing the development speed and making apps go live without spending months developing them.
Another reason behind the fame of low code development among every top-rated mobile app development company is that it can augment customer experience significantly to promote a more satisfactory experience in the digital world.
As the owner of a business, you’re perfectly aware of the fact that a high-quality customer experience will inevitably contribute to the success of your brand and assist your company in reaching your targeted marketing objectives by generating customer loyalty and lead conversion.
So, what does low-code mobile app development include? What’s it about? Low-code basically refers to a specific approach to software development. It enables an app development agency to build and deliver applications faster by reducing hand-coding as much as possible.
Low-code platforms simplify the process of developing an app by allowing developers to eliminate hand-coding. Instead, they’ll utilize block-style programming. The approach involves using visual modeling in a graphical interface to sort and set up applications.
As a result, developers get to avoid tinkering with the time-consuming infrastructural tasks and re-implementing patterns.
Researchers from Gartner recently predicted that within the next three years, three-quarters of the largest business companies will be using around four different tools of low-code development for both app development, as well as citizen development projects.
Furthermore, by 2024, low-code app development will occupy about 65% of the entire activity of app development.
Now, you must be wondering how low-code app development from a top-rated mobile app development company affects the customer experience.
Well, technological improvements of all kinds are powerful enough to dictate whatever digital customers experience when using your digital solutions. You, the business owner, should strive to bolster relationships with them while attempting to increase their loyalty towards your brand.
In simple terms, you have to do everything within your power to make it easier for them to find your services and products fabricated specifically to target their individual requirements.
From the perspective of your business, the presence of focused apps can help you gather more information about your target audience. These applications will accumulate customer data and analyze the same. You can use the results in your marketing strategies and campaigns in the future.
Every business owner knows how important it is to have a digital strategy right now. Around 85% of all decision-makers believe they can move their companies forward only with digital transformation tactics. Otherwise, they’ll have to keep following their business rivals without being able to overtake them.
The demand for digital transformation has got most business owners excited about leveraging the chance to foster better customer relationships via digital solutions. There’s a catch to it, of course.
Customer experience positivity can bolster your bond with customers, but if it’s poor, the effect will be the exact opposite. Multiple digital factors can affect customer experience adversely.
Just consider the websites that aren’t mobile-friendly yet. Around 58% of the entire online traffic comes from mobile devices. Naturally, these people would always turn a blind eye to clunky and slow-loading websites.
Another useful feature worth mentioning is digital self-service. It can improve and promote a better customer experience.
By letting customers avail automated support to seek out answers to crucial questions, retrieve passwords, or update information can reduce customer frustration. Your efforts will make them revisit your site.
In fact, if you can optimize your customer’s digital explorations with your brand to eliminate frustration, you’ll build a profoundly strong base of customers and set the stage for business and revenue growth.
If you’re planning to hire a dedicated developers team from an agency like Moon Technolabs, you should know what benefits you get from low-code development strategies.
As already mentioned above, by opting for a low-code development environment, you’ll be able to bring your digital product to market faster. You’ll also be able to stay on top of the constantly changing trends of customers.
Here are the most noteworthy advantages of low-code development.
The sphere of low-code development has paved the way for the rise of an entirely new developer class called “citizen developer.” These developers aren’t IT professionals, but they can create applications based on the knowledge they have of the requirements of a customer or business company.
About 82% of business companies are currently saying that these citizen developers are becoming more and more important to their operations without having any knowledge or experience of coding.
It has been possible simply because most of these citizen developers can contemplate the dovetailing of work processes and the needs of customers. As a result, they can turn their understanding and knowledge into applications with which they solve the pain points of customers.
As you’ll find them in every department, leadership level, and job description, they’ve placed themselves strategically to respond to the requirements of customers they interact with. They can also combine several viewpoints. Naturally, they get the edge they need to design an app and even target customer experience.
In turn, stakeholders get the opportunity to mingle with the developers and keep tabs on the development process to ensure their project doesn’t deviate from the path they expect developers to take.
At the moment, almost 60% of all customized apps in North America come from citizen developers with little to no knowledge of coding or IT experience.
Due to the swift-paced expansion of the digital world, businesses and business owners are facing more pressure than ever before to respond to the changes in the market, purchasing trends, and expectations of customers. All these things contribute to the agility of a business.
This requirement for fast app development puts a lot of strain on conventional app developers and coding specialists. After all, these people almost always have too much on their plate.
About 72% of developers with experience in low-code development can build an app in three months at most. Traditional developers, on the other hand, need at least six months to twelve months to complete a project.
Furthermore, the shortage of people with in-depth knowledge of computer programming is increasing the gravity of the problem. Back in 2020, almost one million job posts related to programming remained unfilled.
While 58% of every STEM degree is in computing, only 8% of the degree holders boast of being a specialist in computer science.
In the USA, only 30,000 youngsters graduate with majors in computer science every year. If you take a look at the numbers, you’ll realize that it’ll take at least eight years for the supply of talent to fulfill the associated demand.
Thankfully, the combination of citizen developers and low-code development platforms can bring down the pressure on the existing IT staff while ensuring the businesses can develop apps at an appropriate rate to keep pace with the expectations of the staff members and customers.
If you hire dedicated developers team from an experienced app development firm like Moon Technolabs, you’ll receive your app within the shortest possible time. It’s possible simply because of the nature of these low-code platforms.
Of course, development speed isn’t the only thing you need. You have to take your app from the conception phase to the market phase as quickly as possible. It’s the only way to free up the time of the developers so that they can work on other mission-critical projects.
Developers can take care of the “upfront” work as much as they can to reduce the workload on the IT professionals. After that, software engineers can enter the picture to enhance the functionality of the app via extra custom coding if the client asks for it.
It enhances the overall development process, reduces expenses, and increases resource quantity that can contribute to the development of the project.
Just because you can hire dedicated developers team to build an app using low-code development technologies and strategies doesn’t mean you should go down this road. Sometimes, low-code app development can affect businesses negatively.
In fact, the ultimate purpose of this topic is to point out the problems of low-code development.
Not every low-code app developer lacks experience, but the truth is that this method of development is usually the choice of individuals with little to no experience or expertise in app development. This statement doesn’t point to citizen developers, though. It points to the so-called “app developers” working with IT agencies.
Instead, you should go for custom app development. Custom app development experts can build your business app from the beginning. While they charge more money for their services, you’ll be able to deliver a better user experience to your clients, customers, and users.
Custom developers will also work on your app again when it’s time to update the app, make improvements to it, or add new features.
Low-code apps depend on predesigned templates or the ones available on low-code platforms. Understandably, developers can’t customize anything. If you’ve tried your hand at developing an app using predesigned templates, then you probably know what it’s like.
These platforms and templates enable anyone to build an app quickly, but the outcome of such development ventures isn’t usually suitable for businesses. They may lack some of the most crucial features you need for your company.
Other than that, even the most insignificant edits, such as visual and graphic updates, may need a lot of work. That’s why organizational projects shouldn’t incorporate low-cost development.
As already mentioned above, low-code applications won’t have as many options for customization as custom applications. In fact, experts specializing in fabricating custom mobile app development solutions say that the problem doesn’t end here.
Low-code apps are more likely to create problems when you attempt to scale or update them. For example, the template you chose to build the app might stop you from supporting your products in the future. Or, the latest updates to the template may not work for your business.
Additionally, building a template-based app will restrict your company’s productivity and creativity. The app will remain enclosed within the same design and will have just a few features that you can’t change or upgrade.
Over the last decade, around 300 events of data breaches have happened, which resulted in the loss of 100,000 records or even more.
If the same thing happens to you, you’ll lose the trust of your customers, users, and clients. Additionally, you’ll sacrifice a massive sum of money – a loss from which you may never be able to recover.
Low-code platforms aren’t as secure as custom app development. Naturally, an app built using a low-code platform will be more vulnerable to data breaches compared to a custom application.
One more disadvantage of using low-code platforms is that they lack the feature of integration. Unlike the providers of custom mobile app development solutions, low-code app developers won’t be able to integrate the app with existing tools and software programs your business uses at the moment.
Almost all the low-code platforms available these days have multiple limitations concerning the changes you can add to the output. Also, if you ask a developer to change something, he/she has to learn more about the said platform to be able to do it. As you can guess, integrating something into your app will be a challenge.
Low-code applications have numerous shortcomings mostly because of the inability of developers to customize them. It means your app won’t have the features you seek. Design preferences won’t be optimum or as you expect, either.
These factors will work together to reduce the efficiency of the team in charge of building the application. As your business software solution won’t perform optimally, your employees may have to leave the tasks you assign to them and spend most of the time guiding your users about how to use the app you’ve created.
The best option for you is a custom application. App developers will design it depending on the specific requirements of your business, as well as your target audience.
Business companies aiming to upscale and expand their operations should definitely consider building something versatile that they can update whenever they need to. Besides, if your users recommend you to change something or update one or more features, you have to take their request into consideration – something you can do only if you build a custom solution.
You can fulfill these requirements of your business by hiring a reputable, recognized, and experienced provider of custom mobile app development solutions. While low-code development can save time, money, and effort, it won’t take longer than a few weeks or months for you and your users to discover a massive list of deficiencies.
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