Last Updated: 16 Jan 2017 | 5 min read | Category: eCommerce |
As of 2016 itself, smartphones had overtaken computers as the leading contributor in eCommerce. It is expected that mobile apps will contribute around 60% of e-Commerce traffic by 2017 and around $200 Billion will be the volume of B2C e-commerce business that will take place in the US alone in 2018.
As a business owner, it is not just enough to have an ecommerce mobile app in place. It is important to understand this trend and how best to reap the exciting opportunities it presents in Ecommerce marketing in 2017.
At times, shopping can be stressful due to the wide choices or not being sure of what suits you better. A lot of customers seem to prefer a quick consult with their friends and family before proceeding to make the purchase. This is where a Chat feature integrated into your e-commerce app can make a difference in the ease of shopping. This is a great feature not just for the existing customers but also to attract new customers.
Virtual Reality is a hot emerging concept that would revolutionise the way customers shop on their mobiles. This feature can transform your mobile app into the best eCommerce app by offering high levels of customer engagement.
This feature will help customers to view their choice in a more detailed manner, see product demonstrations, and facilitates easier browsing, faster payment and checkout.
If at all there is one thing that customers don’t like to do in their mobiles, it is typing. Voice Search is the perfect solution for customer convenience, for doing shopping when they are doing other activities like walking or driving.
Shopping becomes so much easier when you can talk into your phone than type lengthy searches. This feature is also very useful for collecting reviews and feedbacks from the customers.
It is predicted that an increasing number of people will do shopping on their mobiles with Mobile Digital Assistants. MDAs can help in reducing the browsing, shopping and payment times significantly.
Gartner forecasts that around $2 Billion worth of purchases will be done with the help of MDAs in the future. Tools like M and Magic are expected to play a crucial role in Mobile commerce in the coming days.
Forecasted as one of the top e-commerce mobile app trends, Mobile Wallet usage is expected to increase significantly, especially among the younger people and Android users.
Mobile eCommerce is expected to grow, with more companies getting on this bandwagon with their apps.
New technologies like AI, IOT, Big Data analytics will influence the way customers shop on their mobile apps.
But the more basic challenge here will be to develop intelligent and innovative apps that lead to higher browsing-to-buying rates.
It is essential for SME business owners to identify and engage the right eCommerce app development company like Moon Technolabs. We create Mobile Apps that have futuristic features that add value to your customers shopping experience and contribute significantly to your bottom-line.
Get in touch with us today to know more at +1(951)801-5251 or drop a mail to sales@moontechnolabs.com.
Their team did a great job of managing the timeline and communicating their progress throughout the project. They were accommodating in the face of unexpected changes and delivered all key features. The updated app made it easier to track budgets and improved the finance department’s efficiency.
The new site is high functioning and has experienced an increase in users. The Moon Technolabs Pvt Ltd team’s availability made the collaboration effortless and productive. They fostered a professional environment and produced a final product with no major problems.
The team delivered top-tier apps that garnered positive feedback from users and had minimal issues. They excelled at project management and were committed to surpassing expectations.
The enhanced system eliminated delays, streamlined reporting processes, and simplified every department’s workflow. Moon Technolabs Pvt Ltd communicated clearly and delivered each task on time. Their prompt, thorough approach kept the project on track.
It was a great experience to working with Moon Technolabs.We have worked on serveral Android App development Projects over the past year and are currently working on the iOS version of one of them. The team is very professional and responsive. In particular, they follow good project management practices,assigning ,me to a Project Manager, Who has been the single…
WThe client was pleased with the quality of final product, which was delivered on time. Moon Technolabs was responsive throughout the project.
The client has been happy with both the web design and marketing services provided. The time difference and slight language barrier have been a modest hindrance to collaboration, but have not impacted overall satisfaction.
Moon Technolabs have helped me in designing & developing this attractive iPad/iPhone Coloring book app and have supported me from scratch till uploading the app on App stores. I am highly recommending them for the best company in iPhone and iPad app.
The project timeline and estimates were on point and the end client was ultimately happy with the product.
The team often went further than was expected and needed.
The updated app has yet to launch, but Moon Technolabs Pvt Ltd met every milestone ahead of time without sacrificing quality. Customers can expect an experienced team that provides speedy service and prompt responses to questions or issues. Their timeliness despite time zone differences stood out.
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