Last Updated: January 09, 2023
right time to initiate a startup during pandemic
Published On: April 30, 2021

Crises aren’t new. There have been many events in the recent past, and the most notable ones are the financial crises that affected the whole world. Even then, such circumstances couldn’t stop numerous high-profile companies from appearing. The COVID-19 pandemic is just another disaster that humanity has to withstand and overcome. This write-up is about how to leverage these pandemic-ridden conditions to your advantage to launch your startup successfully.

No matter how many business maestros you speak to, everyone will say the same thing – there’s no “perfect” moment to launch a business. Organizations like IBM, General Motors, and Disney popped up right before the Great Depression. Conversely, Salesforce, Google, Amazon, and eBay popped up as soon as the world of the web became a thing. Apart from that, social media giants like Twitter and Facebook waded through the bog of the economic crisis of 2008 t become as successful as they are now.

It doesn’t matter whether you start your company during, before, or after a worldwide crisis or global recession. You can also hire the best mobile app development services company without giving it a second thought because none of these events will dictate your success. In reality, events like the COVID-19 pandemic expose the problems of the future that the next generation has to face and overcome. They show you the issues you’ll encounter and how you can solve them to move forward. Circumstances akin to a pandemic give rise to dozens of new companies, new industries, and new markets.

In short, this pandemic-ridden world has brought forth a unique opportunity for entrepreneurs. Business veterans believe that entrepreneurship and starting a company pop out from an excellent idea at the moment you’re living in. The most interesting thing about COVID-19 and how it affects the current environment is that most folks are sheltering in place. Hundreds and thousands of individuals are working remotely for the time being. They may even have to keep doing it for the rest of their lives. It means everyone is getting a chance to reexamine specific aspects of their lives that they took for granted in the past.

For you, it can be the requirement mobile app development services offered by the best mobile app development company. Or, it can be something entirely related to your personal life. All these things create exciting opportunities for building new products, new solutions, and ultimately, a new world. Nobody has to waste time travelling to and from their workplace. Nobody has to worry about maintaining a social life. Many of the things that used to keep you busy even a couple of years ago aren’t there anymore. Naturally, you have more time than ever before to invest in your idea and get it off the ground.

how to solve problems in pandemic

Here are the perks of building a business during times like these and becoming an entrepreneur.

1. A stronger future

Nobody knows how long this recession will last or when it will be over, especially now with the second wave of the outbreak destroying an already broken economy structure. Then again, you do have a chance of creating a company that will be invaluable to the people it caters to. By building a business when the demand is low and unemployment laying waste to the lives of commoners, you will be stronger than others once the economy starts showing signs of improvement. Of course, laying the foundation of a company at this time means you can’t spend too much on business expenses, employee hiring, and other things you need to set the ball rolling. Money retention is an excellent and scrappy skill to have as an entrepreneur, regardless of the environment.

2. Talented people are available

As already mentioned earlier, unemployment teamed up with the pandemic to lay waste to this world. As a result, MNCs, along with small businesses are experiencing the pangs of the situation. Even the largest corporations and heavily funded startups are cutting their employees loose. It means that the market is full to the brim with talented individuals in search of their next opportunity. With more and more companies moving on to remote workforces, it will open more doors for the best workers to find the best companies. You should use it to your advantage to seek out a co-founder and other team members to build a category-defining organization.

3. Problem solvers

The world sorely needs problem solvers. It won’t matter whether you use the services of the best mobile app development company to fix issues digitally or resort to traditional strategies. The only thing that matters right now is your ability to solve problems. Nevertheless, new consumer startups should stick to digital methods because the world’s focus is on digital-first systems, content-heavy differentiation and education, and convenience. It proves that an entrepreneur like you is perfect for handling the current environment and everything it has t throw at you.

Final words

Now, every business owner and company won’t be lucky enough to reap the benefits of these changes, and you may be one of them. If it happens, you should remember the number one rule of entrepreneurship – you can’t give up and crawl back to your bed moping and crying. Just get back up, rub your brows, and get back in the fight. You should always remind yourself that there’s no “perfect” moment to start a business. When you do it, you can stop blaming yourself for an outcome you didn’t want or expect. Nothing apart from your motivation and perseverance matters when it comes to becoming a successful entrepreneur.

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Jayanti Katariya

Jayanti Katariya is the CEO of Moon Technolabs, a fast-growing IT solutions provider, with 18+ years of experience in the industry. Passionate about developing creative apps from a young age, he pursued an engineering degree to further this interest. Under his leadership, Moon Technolabs has helped numerous brands establish their online presence and he has also launched an invoicing software that assists businesses to streamline their financial operations.

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