Author: Jayanti Katariya

Moon Technolabs > Articles posted by Jayanti Katariya (Page 16)
Everything you want to know about Beacons

The term “Beacons,” has been creating a lot of buzz of late in the Tech, and business circles. Simply put, the word Beacons refer to a guiding light, and it is for this very same purpose they are used in Tech related sales and marketing promotions. Let us now learn more about what Beacons are, how they work, and how they can help your business.

What are Beacons?

A Beacon is basically a wireless Bluetooth sensor, that uses Bluetooth Low Energy (BLE), to send and receive data to smartphones to perform certain actions, like app notifications, messages or prompts.

Beacons are small, cost-effective, battery powered, and can be strategically placed in a way that when a customer comes in their vicinity, they will receive appropriate messages and notifications.

How do Beacons work?

Beacons use BLE or Bluetooth Low Energy signal to send ID and data to specific Apps in your smartphone in the form of individual notifications. It is important to note that Beacons only send info and not receive them. This data transfer happens only when the customer has switched on his Bluetooth, has given location access permission, as well as has opted to receive notifications.

Each Beacon has its unique ID that reaches out to an App on your smartphone so that you receive relevant App information. This ensures that you get only the right notifications thereby providing high levels of privacy.

Why are Beacons important to Retailers, Marketers, and Businessmen?

With the number of smartphone users growing day by day, Beacons are a terrific way to engage, and connect with prospective customers. And gently nudge them to make a purchase once they are within the range of your Beacons.

Beacons provide the following crucial insights about Customers

  • Customer’s spending habits
  • Track customer movements within a mall or shop
  • Shopping patterns and interests
  • Time spent in a particular shop
  • Time spent in hanging around a particular product group
  • Preferred products

This information that Beacons provide, is further used to create various Marketing and Selling strategies like

  • Proximity Marketing

Otherwise known as Hyperlocal Marketing, this method gives an incredible opportunity to Retailers and Marketers to sell to shoppers, based on their location. Messages and push notifications can be directed to the buyers who are near a store to enter the store and buy, by offering exclusive discounts and coupons.

  • Contextual Targeting

This strategy uses the info from the Mobile App of the shopper to deliver targeted messaging based on a particular context. This might include a combo of info like the customer location, shopping patterns, history, in-store activity, etc.

  • Merging the Online and Store experiences

Beacon Technology makes use of the Online or App data of the shopper to deliver apt in-store shopping experience for the users and vice versa. Using the In-store data, the retailers can entice the users to make a purchase on their ecommerce site by offering suitable discounts.

  • Analytics

Beacons also provide a wealth of data that help in creating various Analytics and Reports. They can give you info also about

  • The number of footfalls that happen in a shop or mall
  • Customer shopping patterns based on their In-store activity
  • Frequency of customer visits

This intelligence info helps in determining not just consumer behavior, but also identify the most attractive sections, busiest hours in a shop, etc. This will be of immense use when it comes to planning your product placement, merchandising, stock planning, resource allocation, etc.

The main idea that makes Beacons stand out, is that they not just deliver messages and notifications, but they deliver relevant, customized, and contextually apt messages and notifications that make a customer more likely to take action.

What do the Numbers say?

 

BeaconsThe Beacon Platform, Swirl, in its study says that around 73% of customers who received a Beacon initiated App notification in their smartphone were nudged to make a purchase. 61% of the shoppers said that these notifications would motivate them to visit a shop or mall more often.

A BI Intelligence study stated that In-Store sale prompted by Beacons touched an astonishing figure of $44 Billion for the Top US Retailers in 2016.

The Fine Balance in using Beacons

Beacons have opened up an exciting world of incredible opportunities by providing the customized shopping experience to customers. And also increased sales and customer intelligence for the business owners. But like any other technology, Beacons also should be used with care and caution.

A study conducted by inMarket states that while the Beacons helped in a 45% increase in customer interaction rate, it also says that when shoppers received multiple notifications on a trip, their App usage fell down by 313%.

It is, therefore, wise to employ a delicate balance between enticing customers to make a purchase. And bombarding them with too many coupons and discounts which may end up annoying them.

It is imperative that you understand the technology and App to use it to the best. Employ an experienced Tech partner like Moon Technolabs Pvt. Ltd., India, for all your iBeacon App Development needs, to revolutionize the way your customer’s shop.

Get in touch with us today at sales@moontechnolabs.com, to know more about Beacon Technology and how we can help you create awesome Apps to leverage it.

The iOS 10.3 is a major Update for App Owners and Developers

Apple File System (APFS) can be updated to device’ file system (HFS+) by iOS 10.3. This will help save 1-7 GB of storage space. iCloud section displays the settings for icloud backup, keychain and Find My iPhone App etc. It recommends backing up of existing data before updates.

With its compatibility with varied devices like – iPad mini 2 and higher, iPhone 5S and , iPad higher, iPod pro range and iPod 6 and above, iOS 10.3 presents gamut of functionality and has been a most awaited release for iphone users.

Free Wi-Fi Calling

iOS 10.3 now allows free wi-fi calling through connected devices like Apple Watches, Macbooks, iMacs and iPads etc., without direct routing.

Dynamic App Icon

IOS App Developers make seasoned updates with help of suggestions from users but they cannot respond to reviews. iOS users can share their feedback by clicking “helpful” or “not helpful”.

New Menu Settings

Now, users can get all information about their Apple id with details of all connected devices on menu itself. This device also shows all devices connected to iTunes, iCloud, App Store and Family Sharing.

Animation

IOS App Development has come up with some delightful features like animation at opening and closing of apps.

Shortcuts via Carplay

Users get to know their most recently used apps and play it quickly via shortcuts.

Auto Unlock and Notifications

Phone wakes up as soon as holds it. Notifications remain on home screen.

Listen Music Without Air Pods

In case you lose your AirPod and do not wish to spend £65/$69/AU$99 to buy a new one, ‘Find my iphone app’ with its latest feature – ‘Find my Air Pod’ can save you. Especially designed to keep track of Apple’s Wireless Ear Buds and you can still play music.

Water Resistant

iOS 10 notifies its users for a possible damage due to water and provides instructions to avoid it.

De-cluttered Home Screen

Menus are divided into several panels, when swiped up from the bottom. Features like stopwatch, flashlight, calculator, and camera are provided as shortcuts at bottom of screen. iOS app developers have shifted an iOS 9.3 feature, ‘Night Shift’, above this quartet.

Personal Assistant Support

  • Instruction given to Siri in simple language, can help ease the communication and also save lot of time. iPhone App Development has shared this feature with third party IOS App development companies. It gives results that are more accurate the very first time instructions are given.
  • Another interesting feature where Siri is used, with iOS 10.3 is that it can update users with live cricket scores and statistics from ICC and IPL.
  • Siri can now access various apps and used for paying bills, checking payment status, and scheduling future cab rides.

Automated Photo Albums

iOS 10 helps put static pictures together and form a creative photo album. Also, it creates mini movies with pictures and videos

Apple Maps App

  • Although Apple Maps cannot compete with Google Maps still iOS 10 fix, many of its drawbacks like inability to move ahead on the route. It used to springs the user back to the start point, whenever he tries to walk ahead on the route.
  • Now a 3D touch feature in Apple Maps can take quick actions. Weather forecast for current location is displayed, by pushing down weather icon on Maps app.

News Notifications

  • Breaking news notifications are displayed, on home screen even when they are locked.
  • Storekit API can notify users, when developers or app owners share their reviews or reply to any comment.

Summary

Now users can enjoy ‘imessages’ in the same way as they used to do via Facebook, as they can be illustrated with graphics and emoticons. Editing a single document by multiple users has become easy with iOS 10.3. Music streaming has become easy. Room temperature, fan, window blinds, lights everything is managed via home-kit app. Home screen is un-locked by swiping it right. All these and more features, released with final update of release 10 has eased various tasks of iphone developers and users. Apple users await the support for 32 Bit Apps.

Mobile Commerce Emerging Trends 2017

Revolution in Payments

Making payments from your mobile device is the most efficient way of doing the task.

Apart from being trendy it has boosted the sales of numerous online businesses that have their m-commerce app.

All these online brands have been coming up with various deals and discounts attracting the customers to make more mobile payments giving rise to the m-commerce payment in 2017.

Increasing market share of Smartphones

Mobile brands have provided plethora of smartphones having numerous features that appeal to the customers in many ways and the result is the increase in the number of smartphone users all over the world. So, one more trend is the increase in the number of smartphone users for the year 2017.

Rise of eCommerce

Smartphones are the front runner when it comes to the promotion of e-commerce.

Mobile devices are being used heavily by everyone which in turn gives rise to e-Commerce.

And this trend will keep increasing this year too.

B2B Mobile Commerce

As per a survey carried out by International Data Group (IDG)

  • three quarters of B2B tech buyers carried at least two mobile devices,
  • 41% of B2B tech buyers bought a product within six months after watching a mobile ad,
  • 40% sought a product in a retail store after watching an adon their mobile device, and
  • 36% clicked the mobile ad regarding a technology product.

This tells that m-commerce is not just limited to the B2C scenario and has extended its arena to the B2B segment also and it will keep up with this trend.

Related: E-Commerce Mobile App trends 2017

Mobile Commerce Apps

M-commerce app development will become challenging in near future as mobile commerce is constantly evolving through desktops, mobile browsers, and mobile applications.

Mobile devices have almost replaced desktops when it comes to e-commerce.

With the development of mobile technologies, the trend of mobile commerce apps will keep on growing.

Mobile Image Recognition (MIR)

This technology allows users to upload picture of a product on their mobile and MIR-driven app to support comparative shopping.

Video Content

Multimedia advertisements mainly include animations and videos attracting huge user traffic making it one more technology in the rising m-commerce trends list.

Related: Top 5 Trends in Internet of Things on 2017

Augmented Reality Mobile Apps

Augmented Reality has given an interactive and immersive understanding to its users regarding the products they use, making the best use of wearables and smartphone features for a seamless m-commerce experience.

Near Field Communication (NFC) – Enabled Payments

NFC technologies are promoting the safest and quickest way for smartphone transactions. By utilizing the NFC features of the smartphones buyers can be done with their shopping without waiting in long queues.

Future of M-Commerce

The future of M-commerce is bright with various technological advancements that are taking place. These advancements are enriching the customer’s overall shopping experience and will continue to do so for the years to come.

Wearable App Development Market

What you wear is what you flaunt! And today’s market is all about the advent of the wearables. The mobility driven consumers and the businesses who are hunting efficiency look forward to the wearable as an effective technology that can ease their daily life helping them utilize the most out of it.

The Current Scenario

Let’s take an example of the fitness tracking apps; this segment alone stands at an astonishing figure of $700 million. In an another report, it is stated that this product subset is ruling the wearable solution market with 61% market share and will increase to $12.6 billion by the year 2018.

This is a good news for any wearable app development company who is looking to enter this market for Android wear app development and Apple watch app development, the two biggest and most sought after platforms for consumers and businesses alike.

The Opportunity

As every business wants to be effective and efficient in an era where users want to be as much “mobile” as possible the opportunities are boundless.

To take an advantage of this scenario and to stay afloat in the competition wearable app development companies will need to create some breathtaking wearable apps.

But as much as any company would like to rule this market, engineering such apps is a difficult and challenging task.

Read Also: How Secure Is the Apple Watch When it Puts Data Security Onus on Mobile Apps

The Challenge

Let’s take a look at the probable challenges any wearable app development company will face while developing wearable apps:

Platform

Selecting the right platform for an app is a challenge indeed. But if wearable app development companies want to stand out in the crowd and have maximum penetration then they need to develop cross platform wearable apps.

With constant changes in the wearable market and with the availability of multiple devices, companies need to focus on developing apps that work on all these devices.

User Interface

The level of user interaction on wearable is slightly difference as the wearable devices have a smaller screen size as compared to tablets and smartphones.

So, if the wearable app development companies want to streamline their users’ overall experience they need to take an altogether different development approach.

To do so, developers need to emphasize on quick user interaction based on command based features because wearables generally do not have much space for stylized icons.

Read Also: Wearables and Apps are Harmful to Health ! Is It?

Data Security

Data sharing feature in wearables have many benefits as these data are utilized for providing user based customized health and lifestyle details. That is the reason it gets more challenging for developing apps for the wearables as the data security becomes integral.

Quicker App Development

The dynamic nature of the wearable device industry means that there is constant upgradation happening in the field of wearables.
New devices lose their charm quickly and fade into oblivion while other devices emerge even more quickly. So, wearable app development companies must focus more on rapid app development module.

Battery Life

The battery life of wearables is one more constant reminder that app development companies must resolve issues pertaining to the challenges caused by the constantly draining battery issue of the wearables.

The development of wearable apps requires special considerations due to their varied functionalities. As the wearable market keeps ascending with time, wearable app development companies need to devise advanced strategies that will help them in developing efficient apps.

Top 10 Biggest Keynote Announcements at Google IO 2017

Google IO recently made one quick initial attempt, outside their usual areas of competence. This change incorporates reshaping all its products to continue its dominance. Dave Burke, vice president (Engineering) Android at Google, informed populace about new developments in pipeline.

1. Fluid Experiences in Android O Beta Program

Android GO is the latest initiative by Google and Android O is its recent release that makes it easy for Android to work on devices that require less memory (512 GB RAM or less). Nexus Player, 6P, 5X and Pixel XL, C owners can now enrol their device for Android O Beta Program.

2. Smart Reply for Gmail

Smart Reply makes three automated response suggestions available for an email. You may send them as is or may select it, edit, and send.

3. Google Lens

Google has introduced “Lens feature” that makes use of your camera as an input device. This feature incorporates machine learning, computer vision, and AI and AR techniques into it and hence helps you analyze what is in front of you.

4. Google Assistant

  • Multilingual Support:

It now integrates languages like Kotlin, French and German and even works with iphone now. Android Studio v3.0 will make this available.

  • Assistant to Android TV:

Share more images, more videos via virtual reality headsets to those who use compatible smart TV’s. Alternatively, take screenshots from headsets and make it visible on social media.

  • Assists in making Payments:

Google will soon make online payments possible. It will require you to activate Google Assistant on your device and you are all set to make payments to friends and family.

5. Google Home

It will detect your voice and allow hands-free calling. Ask it to call mom and it will follow. Users can make free calls from Google Home and that too by a default private number.

6. Virtual Reality Headsets

  • Seurat Technology:

3D images / videos can be converted into a mobile compatible format.

  • Standalone VR Headsets:

Users will be able to experience virtual reality via headsets. Google’s Daydream 2.0 VR platform called “Euphrates” will become fully featured operating system. HTC and Lenovo will be partners with Google for this venture. Famous Google Cardboard VR Mobile Apps like Expeditions, Cardboard Camera, Full dive VR, Titans of Space, YouTube, VLC for Android and Google Street View etc., have surmounted PlayStation VR, HTC Vive, and Oculus Rift. These VR Mobile Apps will help tide users until the release of Daydream.

7. Machine Learning / Tensor Processing Unit

Artificial intelligence will be the future of all future applications by Google. TPU chips will optimize hardware and machine learning platforms. Google’s cloud computing platform is converted into Android for Artificial Intelligence.

8. You Tube

  • Super Chat:

You Tube will now come with a super chat option. You can comment over a livestream video and pay to get it highlighted as super chat.

  • VR Videos

Now you have an option to share virtual reality videos with live audience on YouTube mobile app.

  • VR developers can make instant changes on their computers and immediate changes can be seen on mobile devices.

9. Google Photos

Suggested share option with Google Photos allows users to share their photos automatically with a suggested individual or a group.

10. Tango AR Platform

Visual Positioning Service or VPS allows you to map indoor locations. It can help users locate a particular product in store.

Summary

Latest proclamation by Google CEO, Mr. Sundar Pichai proposed a melioration of prevalent Google features and apps. Google I/O 2017 keynote has paced up and proved to be a knotty contention. We have simply listed top crucial factors that could stir a whirlwind and will make these features more conversational by taking AI to Android and beyond.

Know the complete facts behind PHP and its resurgence

Will PHP survive 2017?”. This is one question that is doing the rounds in the developer community and in the businesses who have built their Apps and sites on it. But, what is PHP in the first place, and why is PHP development so significant?

What is PHP?

PHP, standing for Personal Home Pages, is an open source, general purpose, server-side scripting language that is widely used to develop websites and web applications.

Designed by Mr Rasmus Lerdorf in 1995, PHP has been having a successful run for many decades and is currently 7 versions old. It is one of the most famous and widely used programming languages that even Facebook was built on PHP codes. It was adopted warmly by other Tech giants like Wiki, Tumblr, WordPress and Flickr, when they set up shop.

Issues with PHP

Like any other tech marvel, there is a buzz going on in the tech circles that PHP is losing popularity and may soon become extinct.

PHP does seem to be having some issues. Though it is a robust and compatible programming language, PHP is considered to be too flexible with the structure and syntax, which can be a big drawback. While this makes it easier for new programmers to easily learn and pick it up, it also makes it difficult to optimise it. It also leads to the creation of loosely structured codes that make bug fixing complicated.

php

 

As of 2016, PHP is running on more than 80% websites on the net. In this scenario, the above-described issues will create nightmares for the Enterprises whose sites and Apps are built on PHP Development.

With such drawbacks, it is inevitable that Enterprises shift to other new languages like ColdFusion, Python, Ruby on Rails, so as to avoid potential pitfalls.

Back with a Bang

In response to the changing market trends, PHP has come up with its latest version – PHP 7. And this is compensating the drawbacks such as designs and class groupings and is placing PHP in a competitive spot with other contenders.

Some of the exciting features of PHP 7 as outlined by the PHP developer community are

  • Improved performance
  • Operators like Spaceship and Null Coalesce
  • Declarations like Scalar type and Return type
  • Anonymous classes

According to TIOBE index, which describes the popularity of a programming language, this is how PHP stands out.

 

It is pretty clear from the above graph that PHPs popularity and usage took a dip a few years back, but with the release of its latest version PHP 7, it is slowly and steadily climbing up the chart again.

What do the numbers say?

php

 

Stack Overflow recently conducted a survey covering more than 64,000 developers, as to the most preferred programming language, the demographics, the geography, Developer profile and roles, Experience, etc.

It is clear that PHP still manages to grab a very decent 6th position in the list of Programming languages as the most preferred by the developers, with around 28% of them opting for it.

In the trend that shows how different programming languages are doing over time, it is evident that C and C# have gone down on their usage, whereas languages like Node.JS and Python are emerging as the new favourites. In all this, PHP seems to have a rather steady following.

The PHP developer community also seems to have a steady demand curve, with more than 33.8% of them working as Web Developers, around 38% of them as SysAdmin or DevOps, and around 25% of them as Data Scientists.

The future of PHP Frameworks

 

PHP has many frameworks in its fold; with Laravel, Yii and Codeigniter to name a few. These frameworks are very popular among PHP developers as they help them to develop complex, and secure applications faster. With these frameworks, it is easier than ever to create and run applications with PHP development. Apart from these frameworks, there is also Zend, CakePHP, and Symfony that are very popular, and widely used.
With such a legacy, it is highly disingenuous to even consider that PHP would die out anytime soon.

Current Market Trends

The current market trends indicate the following

  • PHP developer resources are easily available, compared to developers of other technologies.
  • Their Cost- to- hire is relatively lower.
  • The ready availability of these resources means lower maintenance cost as well.
  • PHP is easier to learn and use. This reduces the training costs to a greater extent.
  • A huge number of CMS like WordPress, Joomla, Magento, and Drupal and frameworks like Laravel, CodeIgniter, and Yii – are all based on PHP, making it almost irreplaceable.

These pointers clearly show that PHP is not going to become extinct, at least, not in the near future.

So, is the end near?

Not really. According to the Web usage statistics by CMS Tech, around 21 million sites run on PHP, not to include the popular and widely used PHP CMS and frameworks.

The sheer number of legacy Apps developed in PHP, and the huge PHP developer community is sure to keep PHP in the top 10 programming languages for some more time to come. Even with the assumption, that PHP is no more used, it will still take a good 5-10 years before it gets gradually phased out. What is indeed happening is that instead of being the one major scripting language, it is now sharing the stage with many other popular scripting languages.

Thanks to the revamped PHP 7, its promises to OOPHP, and the immense popularity of its framework like Laravel, it is safe to say that PHP indeed is riding the wave of resurgence.

So, if you are looking for a suitable partner for your PHP development needs, get in touch with our team at Moon Technolabs Pvt. Ltd., one of India’s leading Web development company.

Give us a call at +1(951)801 5251, or a drop a mail at sales@moontechnolabs.com, today!

How much does it cost to make a Fitness App

The urban population today leads a hectic life and people get so busy running after their dreams and ambitions that they forget how important it is to stay fit and focus on their health. To lead a healthy life you need to maintain the vitality of your body and that come from doing regular exercise and by playing sports. Though these physical activities are necessary, we also need to keep a check on sugar, blood pressure and heart rate. And the fitness tracker can be a perfect companion there. The increased use of fitness trackers has given birth to the need of fitness application.

How much does it really cost to develop a fitness app?

There are various fitness apps that are present in the market like Runtastic, Fitbit, Google Fit and there are various app development companies that charge anywhere between $4,000 to $10,500 per platform for developing fitness apps like them.

The total cost depends on the features you want in your app. Top mobile app development companies in the US would normally will charge about $100 per hour for developing an app.

Building a fitness app costs between a few thousand dollars to hundreds of thousands of dollars. But that will be a really vague answer so let’s break it down for you.

Read Also : 6 reasons why your enterprise should go for Swift App Development

Fitness apps have various features and these are the features that decide your overall development cost:

  • Alert and reminders regarding your workout schedule
  • Record your achievements on unlocking the various levels of fitness
  • Graphs merged with calendars to help you track your progress
  • Rewards and promotions
  • Counting of Heart rates and calories burnt
  • Profile creation and total track of walking/cycling or any type of exercise
  • Option of sharing your achievements with the world and your friends via social platforms or text and email
  • If you are willing to develop fitness app like 7-minute Workout, Runtastic, it takes several weeks to develop, depending on the functionality you want to integrate.

$25 – $49/hour is the average development charge of fitness apps this price varies depending on

  • Platforms
  • Functionality
  • Features and
  • Device compatibility

Having an app on your device is truly amazing because you can always check and verify your vital signs before continuing your exercise.

Fitness apps also have a wide array of health and fitness products that help you track everything that is related to your fitness. With the help of fitness apps, physical fitness is fully assured.

Read Also : How much Does it Cost to Build an Educational App for Kids?

So where can you get the fitness apps developed?

Everything discussed above depends on the idea and the features that you want in your application. Also, the cost of fitness app development by any company in Europe, US and Canada is much higher compared to Asian countries like India or China so from which region you are getting your app developed makes a great difference.

Further, we would like to discuss here the normal rate of work per hour for different regions.

In India, fitness app development company is taking the following rate for different applications so you will be shelling out somewhere in between $3000-5000 for a normal fitness app. Whereas, for a more complex app like Fitbit or Runtastic these agencies might charge you somewhere around $9000-10000.

Keeping it brief let’s just say that when you are building simple apps with limited features it may cost your around $2000-$4000, $4000-$8000 for moderate apps, $8000-$12000 for complex apps
and more than $12000 for highly complex apps.

Conclusion

So, when you want to develop your own fitness app consider first what features you want in your app. If it is a complex app, then expect it to be expensive; however, if the app is simple, the cost will definitely be lower. But select an expert developer to get the best ROI on your product.

Top IoT Platforms and Tools for Developers

Development of applications has taken a big leap after evolution of IoT app development companies. They build projects that are fast and easy to develop, very affordable and extremely successful.

Topmost IoT Skills to look out for

Developers need to be proficient in following skills to be apt for creating IoT projects:

  • Data science and analytics – 1027%*
  • Data mining: 230%
  • Matlab: 78%
  • Machine Learning: 199%
  • IT & Networking – 120%
  • Network security: 46%
  • Computer networking: 91%
  • Linux system administration: 26%
  • Engineering & Architecture – 68%
  • AutoCAD: 217%
  • Circuit design: 231%
  • 3D design: 29%
  • Wearables – 68%
  • GPS development: 66%
  • Electrical engineering: 159%
  • 3D design: 29%
  • Security – 51%
  • Security infrastructure: 194%
  • Network security: 46%
  • Security engineering: 124%
  • Connected Home – 41%
  • Microcontroller programming: 225%
  • Raspberry Pi: 17100%*
  • Circuit design: 231%
  • Web, Mobile and Software Development – 40%
  • iPhone app development: 40%
  • Node.js: 86%
  • MongoDB: 63%
  • Big data, data storage and processing/backend programming – 17%
  • Apache Spark: 1667%*
  • MongoDB: 63%
  • Big data: 183%

The percentage corresponding to these skills show the rise in popularity and demand for given skills in market.

Development of a Distributed IoT Service or an IoT Device

Programmers need to make use of embedded programming in order to develop IoT devices. Software components that are embedded within the device can be a small computer within the device and the application software / program that makes it run. Examples of IoT devices are Coonected home devices, wearables, circuit design, 3D deign and GPS programming etc.

Few points to be mentioned while creating a distributed IoT service:

  • Data and Analytics
  • Networking and IT Services
  • Designing and development of an integrated UI (E.g. – A simple mobile application to maintain and control temperature within room)

Read Also : Top 5 Trends in Internet of Things on 2017

IoT Platforms for Development

Interactive IoT devices and objects can be developed over Arduino platform. It combines a physical board processor that shields with individual libraries of C Code. This also comes with an integrated development environment (IDE) for writing, compiling and transferring code. Some development environment for IoT device development are:

  • Windows 10IoT Core – makes use of Visual Studio and Arduino Wiring API
  • Raspberry Pi 2
  • IBM’s Quarks IoT tools
  • Losant
  • Tessel 2
  • Platformio
  • Twilio Programmable Wireless
  • IBM Watson
  • IFTTT
  • Dronesmith
  • Kinoma
  • M2M Labs Mainspring
  • Flutter etc.

IoT Operating Systems and Hardware

From small prototypes to large technologies, the list of embedded devices goes on. Small computing devices embedded within are known as chips or boards. These come in various price ranges and levels of processing capabilities.

IoT Hardware Components include:

  • single-board processors like the Arduino Uno;
  • low-power boards;
  • field-programmable gate arrays (FPGA);
  • shields, which are smaller boards that plug into main boards to extend functionality by abstracting specific functions (e.g., interactive displays, GPS, heat and light sensors).

BeagleBoard is another small board computer that works with Linux Operating System, making use of an ARM processor.
Intel’s Edison and Galileo are other reliable options for large scale production
Qualcomm has also produced some technologies for the same platform

Sensor and Beacon Technology

IoT objects are able to broadcast information to nearby mobile devices by making use of bluetooth beacons. These are low power sensors that work on Bluetooth Low Energy (BLE) mechanism. While we are close to an IoT device, our mobile phone receives signals via one way communication mechanism. BLE requires less power, is economical (battery of a beacon can last upto 3 years, once charged). It can ideally be used for small mobile applications.

Summary

Thus IoT App Development Companies follow certain criteria for development and integration of IoT into their smart devices. These are:

  • Selection of appropriate application software
  • Selection of appropriate hardware platform
  • Creation of Integrated UI
  • Development of appropriate API’s, procedure calls and web sockets
  • Set up analytics, data storage and security

Appropriate application of these devices can lead to overall growth and development of economy.

Benefits of Custom Mobile App Development for Your Business

Utility of Custom Mobile Apps

With rapid technological advancements and awareness among people, every second person owns a Smartphone. Mostly all applications are easily accessible and affordable. It is quintessential for a company to own a mobile app, even if it owns its own website. With quick and affordable Mobile App Development Services, it is feasible for businesses of any size to have a mobile app of its own. Custom Mobile App Development brings manifold advantages with it. It becomes easy to gain customer attention and retention by providing them a better customer care service. Promotion of company’s products and services become easy.

Cost of Custom Mobile App Development

Typical mobile app is developed within $250k in 6 months. However, leading custom mobile app development companies speed up the process by producing relevant product in days. This saves a lot of cost at client’s end.

With super fast app development platform, a customized product can be quickly built just by using drag, drop and configure procedures. Launching Beta editions and prototype releases from time to time helps in fetching customer feedback and response. The final release incorporates customer’s choice, which later converts into customer delight. Both Custom App Development Company and end user are benefitted and is a win-win situation for both parties.

Read Also : Grow your small business with these simple tips and tricks

Benefits of Custom Mobile App Development for Your Business

Let us look at array of benefits that Custom Mobile Apps bring forth:

  • Mobile Applications eases the availability of information to its users. They can get details while on the go.
  • Mobile apps are even more convenient than an ecommerce setup. It is much easier to switch on and access a mobile app rather than switching on the computer and typing URL to access a website. That too, this can be done 24*7
  • With attractive offers, features, graphics, loyalty points and promotional codes, mobile applications tend to grab users attention more potentially than the websites. In addition to this, geo fencing feature, help pull and retain customers with regular and frequent SMS alerts or push up notifications.
  • Percentage ration of repeat purchase for a product is twice high in case of mobile apps than with websites. Mobile apps often have subscribe and save offers for daily essential products which is not the case with websites. Mobiles are always handy which enable people go for a purchase as and when required.
  • An option to save customer preferences and showing them related suggestions, option to add items in wishlist and recommendations are all essential features that distinguish a mobile app from a website.
  • Multiple payment options on Custom Mobile Apps like Netbanking, cash cards, wallets, Pay Balance / Loyalty Points, Credit / Debit Cards or simply Cash on Delivery all these and much more make shopping a happy experience for customers. Mobile payments like sending money to a chosen mobile number or transferring to a bank account is easy. Likewise, sending money from bank to mobile wallet is easy with help of mobile apps.
  • Tracking and achieving fitness goals via apps is easy. Similarly, setting reminders and scheduling appointments is easily possible.
  • Without forgetting, it is simple and convenient to synchronize a user’s email and social media account and to know his contacts, location and preferences.

Summary

After close analysis of all the above points it can be concluded that Customized Mobile Apps help in promoting sales with their geo targeting features and in increasing brand value of a product / service at disposition. Mobile applications make the customers carry company’s business in their pockets and that too without sounding creepy-crawly.

5 secrets to developing an Engaging E-Commerce App for your business

According to a recent Nielson survey, smartphone usage adoption is growing 8 times faster than web usage compared to a couple of decades back. This presents an incredible world of opportunity to businesses all over the globe, as they can create an E-Commerce App that can augment and complement their stores.

With reports from Statista saying that by 2020, E-Commerce App sales to touch an astonishing figure of $340 billion in the US alone, it becomes even more important to not just develop any App, but one that is engaging and well designed.

E-Commerce Mobile App Trends

A report by Mobify states that close to 90% of shoppers feel that a mobile or smartphone make them shop more impulsively. Data from Internet Retailer says that more than 66% of E-Commerce shopping will take place through E-Commerce Apps in Mobiles in the coming years.

Key points for developing successful E-Commerce Apps

  • UI and UX

Ensure that the design and interface are appealing, and intuitive to your customer every time they use your App for shopping. Ensure that your App is compatible to run on different smartphones that belong to different platforms and that the UX doesn’t get affected across various devices. Make sure that navigation is smooth, and that the App layout and product choice is displayed well.

Keep an eye on the page weight and how they load, when a customer browses the App. Give links to different Social media, to prompt them to share their shopping experience, reviews and recommendations. It may be a smart idea to design that App in such a way that are operable by a single hand.

  • Auto-fill feature

Make shopping easier for your customers, by employing the auto-fill and auto-complete features. Assist your clients by giving product name suggestions, recommendations and images of the same, so as to gently nudge them to make a purchase.

  • Wishlist and a simple checkout

Creating a wish list for your customers will help you to keep reminding them to make the purchase. It will also give you an idea of what products are most favoured or to offer a good discount to make that sale.

Another key point is to make the checkout process simple and easy for the customers. Storing your client’s info like Name and address, and enabling them to make a purchase without having to log in or sign in, make the checkout a breeze.

Remove those items that are unnecessary on the checkout page, and keep it neat, minimalistic and straightforward. Reduce the number of steps between customer and conversions.

  • Test, test and Test

While designing an E-Commerce App, put it through various testing methods to check its running and performance. Run the different versions of the App through Split Testing or A/B testing, to identify the one that performs better, and has a higher conversion rate.

Read also: Top 5 E-Commerce Mobile App trends 2017

  • Security

Make sure to encrypt all the data pertinent to your clients and ensure that their privacy is protected and financial safety is taken care.Keep in mind the future growth and scope of your business while developing your E-Commerce App. Ensure that it is agile and scalable.

More importantly, identify the right Tech partner to achieve this goal. If you are keen to develop an engaging E-Commerce App for your business, get in touch with our experts at Moon Technolabs Pvt. Ltd., one of India’s leading E-Commerce App development Company.

Drop us a mail at sales@moontechnolabs.com, or give a call now to +1(951)801 5251 to take your App to the next level of success.

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